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電子商務 Homework2
1.
說明一個成功電子商務網站的特質 電子三甲 9726116
王瑋傑
2.
艾思尼巫毒娃娃
3.
介紹 針對現在的社會現象,及現代精神上和實質上的需求;例如:人們對愛情的渴望、壓力的紓解、自我能力的提升、守護安全的需要以及夢想的實現…等概念,推出附有意義及差異化的故事性商品。
4.
產品的創新創意 原始的巫毒人偶造型均是由獸骨或是稻草編織而成,各個面目猙獰,固巫毒人偶更被視為邪惡詛咒的代表。 但巫毒術中還有許多關於守護、治療、戀愛等等積極正面的法術卻因此被忽略了!
5.
多產品策略
6.
產品具有專屬的特有功能
7.
總結 特色->開拓的市場的成功
8.
參考文獻 http://tw.myblog.yahoo.com/jw!NOoukDqfHwXs3GOPu2SOwX27/article?mid=28&next=2&l=f&fid=7 http://www.voodoodoll.com.tw/
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