Upgrading your Career Website

1,635 views
1,553 views

Published on

Does your website need help? Are you in the process of thinking about a website redesign? Did you just finish a website overhaul and would like to share your experiences with others?

If so join us for the next "Career Counselor Technology Forum" webinar.

Five panelists will discuss their experiences in redesigning career center websites. What was the process, what worked, what didn\'t and what are the new trends when thinking about creating a new website.

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,635
On SlideShare
0
From Embeds
0
Number of Embeds
17
Actions
Shares
0
Downloads
0
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide
  • EventsAbility to flash in and out adsWebinarCurrent Events
  • BlogLatest Career NewsWorkshop/EventsAd for Events/Info Flashes in and outShare This
  • Twitter, Linkedin, Youtube, facebook
  • Upgrading your Career Website

    1. 1. Upgrading your Website: Panel Discussion<br />Career Counselor <br />Technology Forum<br />Welcome!<br />Please feel free to introduce yourself in the chat box while we wait for others to login to the webinar session<br />(Name, Organization & Location)<br />
    2. 2. Guidelines for Webinar<br />Please type questions in the online chat discussion box<br />Nancy Richmond/Amanda Peters will serve as our moderators fielding questions during the webinar <br />
    3. 3. Agenda<br />Welcome<br />Intro/Overview –Career Website Redesign<br />Nancy Richmond, Assistant Director<br /> Massachusetts Institute of Technology<br />Panel Discussion<br />Q & A and Discussion<br />
    4. 4. Panel Discussion<br />Career Counselor at Scripps College<br />Patrick Richards <br />Columbia University <br />Center for Career Education <br />Assistant Director <br />Research & Technology <br />New York City, New York<br />Nick W. Morse<br />University of Washington<br />The Career Center<br />Manager <br />Marketing & Communications<br />Seattle, Washington<br />Heather DiFranco<br />Case Western Reserve University School of Law<br />Assistant Director <br />Career Services<br />Cleveland, Ohio <br />Rachel Moeller <br />Lafayette College<br />Associate Director <br />Career Services<br />Easton, Pennsylvania <br />Gary Miller University of North Carolina<br />Assistant Director - Career Services<br />Chapel Hill, North Carolina <br />
    5. 5. Intro/Overview Career Website Redesign<br />Nancy Richmond, Assistant Director<br /> Massachusetts Institute of Technology<br />
    6. 6. Some Favorite Websites<br />Non-Career Center<br />http://www.vancouver2010.com/<br />http://www.cnn.com/<br />http://mashable.com/<br />
    7. 7.
    8. 8. Some Trends on Popular Websites<br />Easy to find information through tabs located at the top of the page<br />Easy to read content<br />Fresh information making you want to come back for more<br />Videos/Photos/Blogs<br />Sharethis (Facebook,LinkedIn,Twitter…)<br />Using social media to drive users to website<br />Trending Topics<br />Interactive Pages<br />Examples: Commenting on or ranking information<br />Event/Calendar Information<br />Advertisements<br />
    9. 9.
    10. 10.
    11. 11. Some Favorite Websites<br />Career Center Websites<br />http://careers.washington.edu/<br />http://www.careereducation.columbia.edu/<br />http://careerservices.neu.edu/home.php<br />
    12. 12. Panel Discussion<br />Career Counselor at Scripps College<br />Patrick Richards <br />Columbia University <br />Center for Career Education <br />Assistant Director <br />Research & Technology <br />New York City, New York<br />Nick W. Morse<br />University of Washington<br />Manager <br />Marketing & Communications<br />Seattle, Washington <br />Heather DiFranco<br />Case Western Reserve University School of Law<br />Assistant Director <br />Career Services<br />Cleveland, Ohio <br />Rachel Moeller <br />Lafayette College<br />Associate Director <br />Career Services<br />Easton, Pennsylvania <br />Gary Miller University of North Carolina<br />Assistant Director - Career Services<br />Chapel Hill, North Carolina <br />
    13. 13. Heather DiFranco<br />Assistant Director <br />Career Services<br />Cleveland, Ohio <br />
    14. 14. Patrick Richards <br />Center for Career Education <br />Assistant Director <br />Research & Technology <br />New York City, New York<br />
    15. 15. http://www.careereducation.columbia.edu/<br />
    16. 16.
    17. 17.
    18. 18. Rachel Moeller <br />Associate Director <br />Career Services<br />Easton, Pennsylvania <br />
    19. 19. Gary Miller Assistant Director - Career Services<br />Chapel Hill, North Carolina <br />
    20. 20. Biggest process difficulty for University of North Carolina<br />Determining the best approach to categorizing content for student section of the site – obviously the bulk of our content. Benchmarked against 24 career center websites (Examples Below).<br />
    21. 21. Determining the Best Approach <br />to Categorize Content <br />Our New Categories<br /><ul><li> Explore Majors and Careers
    22. 22.  Resumes and Letters
    23. 23.  Networking and Social Media
    24. 24. Interviewing
    25. 25.  Internship Search
    26. 26.  Job Search
    27. 27.  Life After UNC</li></ul> <br />Our Old Categories<br /><ul><li>Undecided
    28. 28. Research and Explore Careers
    29. 29. Internships and Part Time Jobs
    30. 30. Your Job Search</li></ul> <br />
    31. 31. Current Site<br />UNC <br />University Career Services <br />
    32. 32. Mock Up<br />New Site<br />(this content isn’t<br />ours, but design <br />will be the same)<br />
    33. 33. Nick W. Morse<br />The Career Center<br />Manager <br />Marketing & Communications<br />Seattle, Washington <br />
    34. 34. http://careers.washington.edu/<br />
    35. 35. Additional Resources<br />http://www.career.fsu.edu/techcenter/computer_applications/need-based_web_sites.html<br />Design Strategies for Need-Based Internet Websites in Counseling and Career Services Explore the design strategies for developing a website to fulfill the information needs of the organization's users.<br />Implementation Model for Website Design and UseView a seven-step model for implementing and developing a website for use in counseling and career services.<br />Process for Developing a Need-Based Website View a step-by-step process, with examples and worksheets, to determine how to build a Web site using the need-based approach.<br />http://www.slideshare.net/HubSpot/website-redesign-for-2010<br />http://www.slideshare.net/jbspartners/launch-your-brand-domain-names-wordpress-as-a-platform-local-search-and-website-redesign-revealed-3079104<br />
    36. 36. 2010 - Building a Strong <br />Career Counselor Technology Community<br />1<br />Share interesting articles under the news section <br />Invite other career counselors to join the group<br />2<br />You all have a great deal of knowledge let's share it with one another and learn from each other <br />3<br />4<br />Ask and answer questions<br />5<br />Share ideas about upcoming webinars <br />(Present and/or Participate in a panel discussion)<br />
    37. 37. Questions & Answers<br />Please type questions in the online chat discussion box<br />Nancy Richmond will serve as the moderator fielding questions<br />Next Steps<br />Please continue the discussion on the “Career Counselor Technology Forum”<br />Share your feedback regarding today’s webinar<br />

    ×