The document appears to be the results of a survey and logo redesign project. It includes the original logos, top name guesses for each logo from survey respondents, and rankings on how well the logos conveyed understanding of gender, location, and degree of various programs. It also shows some of the strangest name guesses from respondents and their ratings of each logo redesign out of 10.
1. The Gold Metal goes to...
1. Swap logos with student
2. Survey 50 random people Remakes by
Logos by Bobby Myer 3. Improve Logos Nathan Cowles
Top Name Understanding Ranking &
Guesses Differances
Art Brush Fully
Eiffal Tower Partially
Flame/Light ?
Color Me Paris Color Me Paris
Strangest Gender 11.2%
Guesses Location 24.1%
“Oil Rig Right?” 7.8/10 Degree 22.7%
Hat/Shoe Fully
Cowboy Partially
Clothing Store ?
Head n’ Toe Head & Toe
Gender 1.4%
“John Travolta’s Location 15.9%
Urban Cowboy?” 6.0/10 Degree 13.5%
Tire Fully
Face Partially
Clock
?
Vi
Vi t
esse Auto te s s e A u t o
Gender 1.4%
“Pringels Meets Location 12.4%
Pep Boys!” 5.8/10 Degree 17.9%