Husqvarna 701 Supermoto press release

1. Husqvarna unveils exciting new street models
First look at the 701 SUPERMOTO and presentation of the 401 VITPILEN and 401
SVARTPILEN concept bikes by Husqvarna
Husqvarna Motorcycles is proud to announce that it has unveiled three new street models
at the International motorcycle Expo EICMA. With 111 years of heritage in both street and
offroad motorcycling, Husqvarna today makes its return to the street segment delivering
machinery featuring the finest characteristics - clean bodywork, state-of-the-art technology
and functional Swedish inspired design.
Years of supermoto tradition combined with the finest craftsmanship and unparalleled single
cylinder performance are embodied in the all-new 701 SUPERMOTO. Highest quality
components and uncompromising engineering provide outstanding levels of agility and
handling. The new Husqvarna street model features the latest ride-by-wire throttle control
and Engine Management System as well as the most advanced WP suspension dedicated
Supermoto ABS and APTC slipper clutch.
145kg and producing 67hp, the 701 SUPERMOTO allows riders to accurately feed power to
the rear wheel while enjoying superior levels of stability, safety and enjoyment. The bike will
be available on dealer’s floor in Autumn 2015.
With the unveiling of Husqvarna’s new concept bikes, the 401 VITPILEN and 401
SVARTPILEN, we have a small glimpse of what the future street chapters will look like.
Inspired by the rebellious spirit of the golden age of the brand in the 60s and 70s, these
concept machines are true Husqvarna – high quality motorcycles with a rich sense of
heritage.
The Husqvarna 401 VITPILEN (Swedish for ‘White Arrow’) draws on the DNA of the
pioneering 1953 Silverpilen. With a ground-breaking design in its own right – interpreting the
functional simplicity of the classic Silverpilen – it combines modern technology, cutting-edge
design and high quality hardware to deliver an uncompromised, genuine riding experience
for the street.
The Husqvarna 401 SVARTPILEN (Swedish for ‘Black Arrow’) concept bike is a golden-age
inspired modern street bike that draws its design ethos from past iconic Husqvarnas.
Reduced to the bare functional essentials, it’s free of gimmicks, gadgets and extravagant
design embellishments. It ensures a riding experience that honours the simple idea behind
early, pioneering Husqvarnas. With a lightweight and powerful single-cylinder fourstroke
engine in a compact chassis, the Husqvarna 401 SVARTPILEN provides a more upright,
comfortable and natural riding position – designed to reflect the timeless authenticity evident
in the growing revival of the motorcycling scene.
The new Husqvarna 401s are very much new and progressive motorcycles, where advanced
engineering meets authentic design. They bring back the honest and pioneering spirit of
pure motorcycle riding from the good old days into our modern times.