2. 1: Idea development What’s involved- Writing the script of the video, which includes: the band with their song lyrics; what is possible in the video (budget) Who’s involved- band, director, assistant director, producer, storyboard artist
3. 2: Pre-production planning What’s involved- Every step of actually creating the film is carefully designed and planned Who’s involved- band, director, producer, script writer, animator, casting director, location manager, costume director, storyboard artist
4. 3: Production What’s involved- The video is created/filmed, actors and band needed for filming at the location. Who’s involved- director, production director, band, script writer, costume director, lighting effects director, sound effects director, storyboard artist, location director, art director
5. 4: post-production What’s involved- video is edited and sound and lighting effects all edited. Who’s involved- director, assistant director, editing manager, supervising sound director, art director, storyboard artist
6. 5: Marketing What’s involved- performing gigs, adverts on TV, radio and internet Who’s involved- marketing manger/team, band, internet manager, producer, graphics artist/designer, location manager, concert manager, lighting team and sound effects team.