A Web 2.0 Project of
your very own

Keep it simple

Iterate, Iterate, Iterate
(…and iterate again)

Users are key
(Be a user)

It’s their data
(walled gardens suck)

Your project will change

Your project will have bugs

Constraints are good

Time - Money
Scope
It’s better to make half a
product than a half-assed product
- 37 Signals [Getting Real]

Don’t worry about scaling
(yet)
If you don't have scaling problems, you're
not growing fast enough.
- Mark Fletcher [Startupping]

You can’t do it all
(Don’t be afraid to ask)

You can’t plan for everything
(So don’t try)
Keep it small. Keep it simple. Let it happen.
–Andrew Hunt, The Pragmatic Programmers

You have competition
live with it

References
Getting Real – 37 Signals - http://gettingreal.37signals.com/
Pragmatic Programmers - http://www.pragprog.com/
15 Startup commandments - http://www.startupping.com/forums/showthread.php?t=347