1. HOW TO STAY SAFE
USING SOCIAL MEDIA
STRATEGIES IN 2012
2. Even if you are doing
everything right, it is
tough to stay up with
social media
marketing in 2012
for many reasons.
Both a proactive and
preventative approach,
this mindset and habit is
what will keep your
business running for the
rest of this year.
3. Social media is here to stay so if
you are in business it is a
necessary part of doing business
in the world of connectivity.
Remember that social media is
tied into reputation management
so your goal is to react smoothly
and promptly, handling the
situation in the best way that you
can.
4. Like a giant chess game,
social media giants are
always making changes,
keeping the field hopping,
and the people playing
guessing games
How many times has Google
and Facebook changed up their
platforms? I rest my case.
5. Instead of building links the same
way that you have before, you
have to become a little more
creative when doing it this way.
Solid inbound links are still
imperative for good exposure so
apply the strategy appropriately
and you will be rewarded with good
visitors. In a way, Google is
monitoring how you are doing your
business, and who exactly is
linking back to you.
6. When you think about Google,
remember that they are looking
at your marketing and traffic in
terms of sociability too.
What you want to do is take that
traffic, get them to respond to
you, thus monetizing your
linking efforts to the maximum
extent.
7. If you want to rank in Google,
then there are many things
you will need to do that
amount to playing Google's
game.
One such important item is filling out your
Google+ profile as much as possible and
then updating it. It is a known fact that
people with an updated Google+ profile
will get more organic traffic than others.
Make sure to have a personal profile
page and also a business plus page. Just
forget about everything you usually worry
about in regard to your privacy.
8. It is very important that you update the profile so
that you will see a large surge in traffic come to
your website or business in a huge way.
If you want to communicate effectively and to your
advantage on social media, then there is a lot you
can do with that. It is so easy to leverage human
nature, using peer pressure to effect a change in
the decisions that people make.
9. Many people cannot handle the
intense social pressure that
happens online.
You can't help but listen to when
people say something bad about you,
hanging on their every word.
But you need to be able to defend yourself and tell your
audience what is really going on, and see what they have
to say about the opinions of your detractors.
10. By communicating with
people in this way, you can
do this properly and make
your business even more
successful. This is all about
the herd mentality, and not
about manipulating people
because of this social
factor. You can get more
info on how to get more
clients with strategic
positioning on this blog
post.
11. Social media is one of the best
ways to funnel prospective
clients to your business through
this advertising medium. By
keeping in touch with the
audience, you can utilize social
media to its maximum potential.
There is always something valuable to
talk about; just keep looking and
listening and you will find it.