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Video Commerce - Selling Online With Video

by on Dec 03, 2008

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This presentation is from a panel delivered on September 25, 2008 at the StreamingMedia West conference. I moderated the panel on behalf of the Video Commerce Consortium along with Alison Jeske, ...

This presentation is from a panel delivered on September 25, 2008 at the StreamingMedia West conference. I moderated the panel on behalf of the Video Commerce Consortium along with Alison Jeske, Director of Product Management at drugstore.com, Jon Nordmark, Founder of Ebags, and Xavier Casanova, CEO of Liveclicker. The purpose of the panel was to explore video commerce case studies and hear some real 'in the trenches' stories of online retailers deploying online video in an e-commerce environment. There are some good ROI examples in here as well as examples of approach. StreamingMedia.com also has the presentation available for download. Many thanks to Dan Rayburn from StreamingMedia.com for making this conference a reality and inviting us to be a part of it.

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