Several business people wind up tearing their head of hair apart when trying to get a very good primary result copy writer.

1. Choosing a Freelance Direct Response Copywriter
If you're smart about running your business.Then you obviously understood a crucial thing: you
need to make sure you hire the right guy. In fact, miss-hirings are one of the biggest expense for
any business.So obviously, you're interested in knowing how to choose a freelance direct
response copywriter. But how can you tell if he's the right one? What are the signs to tell.How
do you know you're not dealing with a smooth-talker who's great at promising, but not at
delivering? Well... I'm here to show you all the secret tip-offs and signs to help you out.In fact,
it's hard to find them trying to get new clients at all. They're most likely not only not proactively
out there looking for you, but they're picky in what project they take on.
Direct Response Copywriter
Their main motivation is stunning results, not number of clients.So this is your first tip-off. Look
for the guy who's picky and selective. The best way to tell this is if he insists on a pre-hiring
consultation. He doesn't just accept any client that asks for a copywriter. No, he insists on
talking to you first and doing a consult.See... the guys who specialize in getting you to hire
them, the smooth-talkers... They tend to speak hype. They're very vague and over-promising.
Not your man however. He offers a 100% money-back guarantee with a specific promise of
what results his copywriting will get you. He doesn't mess around. He speaks in numbers and
percentages, not superlatives.
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When you do that consultation with him, notice where his focus goes. Is he primarily focusing
on how he can get you to hire him, or is he genuinely trying to understand your needs and your
business? Is he asking questions, probing to understand how he can increase your profits and
your results.I know these 3 tips seem maybe even too simplistic, and too... easy? Too common-
sense? But trust me, we all need reminding of them constantly. Chances are if you weren't
reminded, just like most of us, you could have stumbled over one of these traps.Some of these
guys are notorious smooth-talkers. They're great at spinning you with their promises, so you
forget common sense, and never ask for that guarantee! So take these 3 tips in mind, and
you're good to go.
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Look forward to tripling or quadrupling some of your sales.If you don't have any people to ask,
then simply google in a blog-search for mentions of a copywriter, and make a list of all the
copywriters mentioned in a positive fashion by someone.And immediately throw out any

2. freelancers that don't both offer an unconditional money-back guarantee and a pre-hiring
consultation. These two are a must. If they won't guarantee their work or agree to consult with
you first, then how much confidence do they have in their work.
Direct Response Copywriting
Simply notice where his focus is. Is he focusing on what you need, what your business wants,
and what your goals are? Is he trying to understand you? Or... does he spend all of his energy
trying to sell you his services? Immediately dump the ones that aren't exclusively interested in
you.With which one of these guys did you hit it off with the best? You might be wondering why
this is important, but note this... we always make an extra effort for people we like. Of two
identically priced and identically skilled copywriters, the one that likes you will subconsciously
end up taking the success of your business personally. You end up with a much better piece, for
the same price! And no, i'm not kidding. It can be that powerful.