This is a copy of the slide deck Ill be sharing in my 20 minutes with the Womens Council of Realtors - 1960 Chapter/ Houst...
What?&&We&aren’t&in&______&anymore?&&Duh!   8Wednesday, February 15, 12
Paradise.&Peace.&Comfort.&                             A&Day&At&The&Beach                                                 ...
Recession       Danger.&Adventure.&Survival.&                                         8Wednesday, February 15, 12
When&there’s&less&of&this.&.&.                                                5Wednesday, February 15, 12
There’s&more&of&this.&.&.   6Wednesday, February 15, 12
I’M$AWESOME!&&Dig$ME!!!                 Personal&PromoBon&MarkeBng                                              7Wednesday...
Recession&+&ConsumerFTech&Revolution&&                      =                             OMG&Tidal&Change&Waves&   8Wedne...
We&Live&&&Work&in&a&Trust$Starved,&Don’t&Bore&Me,&        Don’t&&BS&Me,&and&Definitely&Don’t&Sell&Me&Society!              ...
Know                             what&others&don’t.                                  Do                             what&o...
Business&Done&Daily                              Who&Wants&It?                                                   10Wednesd...
The&Three$Reasons&She&Doesn’t&                     Have&More&Business                                                 13We...
Reason&1.     She’s&in&the&dark.&&                             14Wednesday, February 15, 12
Reason&2.                                She’s&a&                             Secret&Agent                                ...
Reason&3.                             It&didn’t&go&as&planned&.&.&.                                                       ...
How&Do&CiBzens&Choose?                                                      26Wednesday, February 15, 12
4 out of 5 buyers  and sellers only   contact 1 or 2       agents.                             24Wednesday, February 15, 12
68%&+&16%&=&84%                             2011&NaBonal&AssociaBon&of&REALTORS&F&Profile&of&Home&Buyers&and&Sellers       ...
7 in 10 choose                 an agent they                     TRUST.                                  24Wednesday, Febr...
24Wednesday, February 15, 12
From&Lost&In&The&Crush!&                                                        26Wednesday, February 15, 12
$Memorable$and$Chosen                                                     27Wednesday, February 15, 12
Top&Of&Mind&Awareness              First&mental&recall&in&a&parBcular&category.&&              Our&category&is&Real&Estate...
Be&Relevant                             32Wednesday, February 15, 12
How&Can&We&Discover&         What’s&RELEVANT&             To&THEM?                               33Wednesday, February 15,...
Be&the& world’s&greatest&    listener.Wednesday, February 15, 12
The$Golden$Rule$1.0                             Refer&to&Chapter&Seven&in&the&book&Less&Blah&Blah&More&Ah&Ha        34    ...
36                             04/01/10Wednesday, February 15, 12
The&Golden&Rule&2.0                  Do&unto&others&as&                        THEY&                  would&have&done&    ...
OUT:&&                                Blah$Blah$Blah&                             MONOLOGUE&BROADCAST   30Wednesday, Febru...
OUT:&&It’s&not&about&what&I&can&do&for&you.&&It’s&ALL&                about&how&amazing&I&am.                             ...
Cody.Phillips@garygreene.com                            IN:&All&About&Them                             IN:&&ConversaBon   ...
Wednesday, February 15, 12
Not&Remarkable&Like&This                             34Wednesday, February 15, 12
Not&Remarkable&Like&This.                                                              20                                 ...
To&Become&Remarkable&and&Remembered&  Focus&On&The&Unmet&Needs&Of&Others1.&A&Sense&Of&Significance2.&A&Sense&of&Certainty3....
You&Don’t&Have&To&Be&SuperFWoman.&&                             You&Only&Have&To&Give&A&Damn&Care&.&.&.                   ...
“Ive&learned&that&people&     will&forget&what&you&said,&       and&people&will&forget&         what&you&did,&but&     peo...
Relevant RepetitionWednesday, February 15, 12                             http://www.flickr.com/photos/yushimoto_02/425172...
OUT                             Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$                             Me.$$Me.$Me.$M...
OnFPurpose&and&InFPerson&Contact&&&ConversaBon                                     Contact                                ...
Opening&Our&Online&                             Eyes&and&ImaginaBons                                                    59...
The&Future&has&        already&happened.&        It’s&just&not&evenly&             distributed.                    F&Adria...
Become&Omnipresent&              Findable&&+&Discoverable&+&SharableWednesday, February 15, 12
hfp://www.GapingVoid.comWednesday, February 15, 12
46Wednesday, February 15, 12
Tools                                                                                 Media&Publishing                    ...
Because&Facebook&is&where&the&people&are&.&.&.$$                                                        $Wednesday, Februa...
Degrees&of&SeparaBon&In&real&Life&=&Six                                   49Wednesday, February 15, 12
Degrees&of&SeparaBon&on&Facebook&=&3.97.                                                    50Wednesday, February 15, 12
Because&People&Trust,&Choose&and&                               Recommend&the&Familiar&.&.&.                              ...
“Every&morning&in&Africa,&a&Gazelle&wakes&up.&                    It&knows&it&must&run&faster&than&the&fastest&lion&      ...
61Wednesday, February 15, 12
$      $Six$Facebook$Best$PracRces      &1.&&Status&Update&=&Waving&Hello&      &2.&&Like&=&Smile&&&Head&Nod&      &3.&&Sh...
5&Steps&To&Begin&Your&                 Adventure&Quest                                        8Wednesday, February 15, 12
www.GapingVoid.com                                                                                                        ...
Know&what&others&don’t?&                                                 56Wednesday, February 15, 12
Don’t&Become&Comfortable?Wednesday, February 15, 12
LOVE&Change                                 58Wednesday, February 15, 12
Stay&PosiBveWednesday, February 15, 12
Wednesday, February 15, 12
Thank&You. &&&&&&&&&&&&&&&&&&&&Ken&BrandF&832F797F1779&&& &&&&&&&&&&&&&&&&&&&&LessBlahBlah.com                     KenBran...
Upcoming SlideShare
Loading in...5
×

Less Blah Blah - More Ah Ha / Women's Council of RELATORS 1960 Chapter Luncheon / HAR / 2/15/12

891

Published on

Published in: Real Estate, Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
891
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Less Blah Blah - More Ah Ha / Women's Council of RELATORS 1960 Chapter Luncheon / HAR / 2/15/12

  1. 1. This is a copy of the slide deck Ill be sharing in my 20 minutes with the Womens Council of Realtors - 1960 Chapter/ Houston Association of Realtors luncheon February 16th, 2012. Of course its missing the commentary, sound clips, animations and YouTube clips, but you get the idea. Cheers. PS. The book is available on Amazon at http:// www.LessBlahBlah.com If I can be helpful - 832-797-1779 1Wednesday, February 15, 12
  2. 2. What?&&We&aren’t&in&______&anymore?&&Duh! 8Wednesday, February 15, 12
  3. 3. Paradise.&Peace.&Comfort.& A&Day&At&The&Beach 8Wednesday, February 15, 12
  4. 4. Recession Danger.&Adventure.&Survival.& 8Wednesday, February 15, 12
  5. 5. When&there’s&less&of&this.&.&. 5Wednesday, February 15, 12
  6. 6. There’s&more&of&this.&.&. 6Wednesday, February 15, 12
  7. 7. I’M$AWESOME!&&Dig$ME!!! Personal&PromoBon&MarkeBng 7Wednesday, February 15, 12
  8. 8. Recession&+&ConsumerFTech&Revolution&& = OMG&Tidal&Change&Waves& 8Wednesday, February 15, 12
  9. 9. We&Live&&&Work&in&a&Trust$Starved,&Don’t&Bore&Me,& Don’t&&BS&Me,&and&Definitely&Don’t&Sell&Me&Society! 9Wednesday, February 15, 12
  10. 10. Know what&others&don’t. Do what&others&won’t. 10Wednesday, February 15, 12
  11. 11. Business&Done&Daily Who&Wants&It? 10Wednesday, February 15, 12
  12. 12. The&Three$Reasons&She&Doesn’t& Have&More&Business 13Wednesday, February 15, 12
  13. 13. Reason&1. She’s&in&the&dark.&& 14Wednesday, February 15, 12
  14. 14. Reason&2. She’s&a& Secret&Agent 15Wednesday, February 15, 12
  15. 15. Reason&3. It&didn’t&go&as&planned&.&.&. 16Wednesday, February 15, 12
  16. 16. How&Do&CiBzens&Choose? 26Wednesday, February 15, 12
  17. 17. 4 out of 5 buyers and sellers only contact 1 or 2 agents. 24Wednesday, February 15, 12
  18. 18. 68%&+&16%&=&84% 2011&NaBonal&AssociaBon&of&REALTORS&F&Profile&of&Home&Buyers&and&Sellers 24Wednesday, February 15, 12
  19. 19. 7 in 10 choose an agent they TRUST. 24Wednesday, February 15, 12
  20. 20. 24Wednesday, February 15, 12
  21. 21. From&Lost&In&The&Crush!& 26Wednesday, February 15, 12
  22. 22. $Memorable$and$Chosen 27Wednesday, February 15, 12
  23. 23. Top&Of&Mind&Awareness First&mental&recall&in&a&parBcular&category.&& Our&category&is&Real&Estate&Agent&or&Broker. Relevant&/&Remarkable&/&RepeBBous 18 04/01/10Wednesday, February 15, 12
  24. 24. Be&Relevant 32Wednesday, February 15, 12
  25. 25. How&Can&We&Discover& What’s&RELEVANT& To&THEM? 33Wednesday, February 15, 12
  26. 26. Be&the& world’s&greatest& listener.Wednesday, February 15, 12
  27. 27. The$Golden$Rule$1.0 Refer&to&Chapter&Seven&in&the&book&Less&Blah&Blah&More&Ah&Ha 34 04/01/10Wednesday, February 15, 12
  28. 28. 36 04/01/10Wednesday, February 15, 12
  29. 29. The&Golden&Rule&2.0 Do&unto&others&as& THEY& would&have&done& unto&themselves. 37 56 04/01/10Wednesday, February 15, 12
  30. 30. OUT:&& Blah$Blah$Blah& MONOLOGUE&BROADCAST 30Wednesday, February 15, 12
  31. 31. OUT:&&It’s&not&about&what&I&can&do&for&you.&&It’s&ALL& about&how&amazing&I&am. 8Wednesday, February 15, 12
  32. 32. Cody.Phillips@garygreene.com IN:&All&About&Them IN:&&ConversaBon IN:&&Sharing&+&Solving&+&Serving 32Wednesday, February 15, 12
  33. 33. Wednesday, February 15, 12
  34. 34. Not&Remarkable&Like&This 34Wednesday, February 15, 12
  35. 35. Not&Remarkable&Like&This. 20 04/01/10Wednesday, February 15, 12
  36. 36. To&Become&Remarkable&and&Remembered& Focus&On&The&Unmet&Needs&Of&Others1.&A&Sense&Of&Significance2.&A&Sense&of&Certainty3.&An&Improved&State&of&Being 42Wednesday, February 15, 12
  37. 37. You&Don’t&Have&To&Be&SuperFWoman.&& You&Only&Have&To&Give&A&Damn&Care&.&.&. 1.&&Show&up.& 2.&&Listen. 3.&&Deliver. 4.&&Be&consistent. 5.&&Keep&your&promises. 6.&&Don’t&brag. 7.&&Don’t&push. 8.&&FollowFup. 9.&&FollowFthrough. 10.&&Pay&afenBon. 11.&&Be&generous. 12.&&Show&up&on&Bme. 12.&&Have&a&sense&of&humor. 13.&&Don’t&complain. 14.&&Don’t&make&excuses. 15.&&Accept&responsibility. 16.&&Have&paBence. 17.&&Be&passionate. 18.&&Be&thoughhul. 19.&&Don’t&blame. 20.&&Don’t&shame. 21.&&Be&posiBve. 22.&&Be&empatheBc. 23.&&Be&thankful. 43 04/01/10Wednesday, February 15, 12
  38. 38. “Ive&learned&that&people& will&forget&what&you&said,& and&people&will&forget& what&you&did,&but& people$will$never$forget$ how$y u$made$them$feel.” ~&Maya&Angelou 38Wednesday, February 15, 12
  39. 39. Relevant RepetitionWednesday, February 15, 12 http://www.flickr.com/photos/yushimoto_02/4251723517/ 21 04/01/10
  40. 40. OUT Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$MeMe.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ 20 Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$Me.$$Me.$Me.$Me$ 04/01/10Wednesday, February 15, 12
  41. 41. OnFPurpose&and&InFPerson&Contact&&&ConversaBon Contact ConversaBon Become&Preferred,& and Referred&&&Rewarded ConnecBon Sharing,& &Trust Serving&&& and Solving Discovery 41Wednesday, February 15, 12
  42. 42. Opening&Our&Online& Eyes&and&ImaginaBons 59Wednesday, February 15, 12
  43. 43. The&Future&has& already&happened.& It’s&just&not&evenly& distributed. F&Adrian&Slywotzky,&Mercer&Consultants 43Wednesday, February 15, 12
  44. 44. Become&Omnipresent& Findable&&+&Discoverable&+&SharableWednesday, February 15, 12
  45. 45. hfp://www.GapingVoid.comWednesday, February 15, 12
  46. 46. 46Wednesday, February 15, 12
  47. 47. Tools Media&Publishing Social&Networks Wordpress&Blog Become&Omnipresent& Findable&&+&Discoverable&+&SharableWednesday, February 15, 12
  48. 48. Because&Facebook&is&where&the&people&are&.&.&.$$ $Wednesday, February 15, 12
  49. 49. Degrees&of&SeparaBon&In&real&Life&=&Six 49Wednesday, February 15, 12
  50. 50. Degrees&of&SeparaBon&on&Facebook&=&3.97. 50Wednesday, February 15, 12
  51. 51. Because&People&Trust,&Choose&and& Recommend&the&Familiar&.&.&. &&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&& 51Wednesday, February 15, 12
  52. 52. “Every&morning&in&Africa,&a&Gazelle&wakes&up.& It&knows&it&must&run&faster&than&the&fastest&lion& or&it&will&be&killed.& Every&morning&a&Lion&wakes&up.&It&knows&it& must&outrun&the&slowest&Gazelle& or&it&will&starve&to&death.& It&doesnt&mafer&whether&you&are&a&Lion&or&a& Gazelle...&when&the&sun&comes&up,& youd&befer&be&running.& & 61Wednesday, February 15, 12
  53. 53. 61Wednesday, February 15, 12
  54. 54. $ $Six$Facebook$Best$PracRces &1.&&Status&Update&=&Waving&Hello& &2.&&Like&=&Smile&&&Head&Nod& &3.&&Share&=&ContribuBon/Giving &4.&&Lists&=&Listening&+&Insight&(relevant) &5.&&Friending&=&Oxygen&=&Life& &6.&&Comments&=&ConversaBon&&&ConnecBon 53Wednesday, February 15, 12
  55. 55. 5&Steps&To&Begin&Your& Adventure&Quest 8Wednesday, February 15, 12
  56. 56. www.GapingVoid.com 56 Please read Chapter 10 in the book Less Blah Blah More Ah HaWednesday, February 15, 12
  57. 57. Know&what&others&don’t?& 56Wednesday, February 15, 12
  58. 58. Don’t&Become&Comfortable?Wednesday, February 15, 12
  59. 59. LOVE&Change 58Wednesday, February 15, 12
  60. 60. Stay&PosiBveWednesday, February 15, 12
  61. 61. Wednesday, February 15, 12
  62. 62. Thank&You. &&&&&&&&&&&&&&&&&&&&Ken&BrandF&832F797F1779&&& &&&&&&&&&&&&&&&&&&&&LessBlahBlah.com KenBrand.com Ken@KenBrand.com 8Wednesday, February 15, 12
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×