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Similar to Dental Phobia Lectures 1 and 2 (20)
Dental Phobia Lectures 1 and 2
- 2. Objectives
● Define and discuss: Dental Anxiety Scale and Dental Phobia
● Understanding the Phobic Patient
● Marketing/Social Media and Dental Phobia
● First Point of Contact: Getting the Phobic Patient into the Chair
©NYCdentist.com
- 3. Dental Anxiety vs Dental Phobia
A phobia is an intense, unreasonable fear. People can fear a specific activity, object or situation. People with
dental phobia often put off routine care for years or even decades. To avoid it, they'll put up with gum infections
(periodontal disease), pain, or even broken and unsightly teeth.
People often use the words "anxiety" and "phobia" to mean the same thing, but they are different.
Those with dental anxiety will have a sense of uneasiness when it's time for their appointments. They'll have
exaggerated or unfounded worries or fears. Dental phobia is a more serious condition. It's an intense fear or
dread. People with dental phobia aren't merely anxious. They are terrified or panic stricken. - Colgate /
Columbia College of Dental Medicine
©NYCdentist.com
- 4. Dental anxiety and phobia are extremely common. It has been estimated that 9% to 15% of
Americans avoid seeing the dentist because of anxiety and fear. That's about 30 million to 40
million people. In a survey by the British Dental Health Foundation, 36% of those who didn't
see a dentist regularly said that fear was the main reason.
©NYCdentist.com
- 5. ADA Anxiety Guidelines
“Anxiety and pain control can be defined as the application of various physical, chemical and
psychological modalities to the prevention and treatment of preoperative, operative and postoperative
patient anxiety and pain to allow dental treatment to occur in a safe and effective manner. It involves all
disciplines of dentistry and, as such, is one of the most important aspects of dental education.”
©NYCdentist.com
- 6. Dental Anxiety Scale
The original dental anxiety scale introduced by Corah in 19693 has been widely used in dental research
JADA: A scale can be used in the dental office or in research projects and is a reliable, valid, and useful measure of anxiety of
dental treatment.
The Corah’s Anxiety Scale unfortunately does not enquire about local anaesthetic injection, which is a focus for some
patients' anxiety - The modified version introduced by Humphris et al. in 1995 involves a brief multiple choice
survey. Some dental practices ask patients to fill out this survey during their initial visit.
©NYCdentist.com
- 12. Gender & Terminology
Women were more likely to report global dental fear, global fear of dental pain, and specific fear of dental pain than
men, and both women and men were more likely to report 'dread' of dental pain than 'fear' of dental pain.
Our findings suggest that: (i) there are gender differences in reports of dental fear and fear of dental pain; and (ii)
both men and women are more willing to express their fearful feelings regarding dentistry using a more socially
acceptable term.
©NYCdentist.com
- 23. According to the AAPD, “the anesthesia care provider must
have completed a one-or two- year dental anesthesia
residency or medical anesthesia residency approved by
ADA/AMA.”
©NYCdentist.com
- 25. Sources
ADA Guideline for teaching pain control and sedation to dentists and dental students.
https://www.ada.org/~/media/ADA/Member%20Center/FIles/anxiety_guidelines.ashx
Guideline on Use of Anesthesia Personnel in the Administration of Office-based Deep Sedation/ General Anesthesia to the Pediatric Dental Patient.
Last rev 2012. http://www.aapd.org/media/policies_guidelines/g_anesthesiapersonnel.pdf
What is Dental Anxiety and Phobia? http://www.colgate.com/en/us/oc/oral-health/basics/dental-visits/article/what-is-dental-anxiety-and-phobia
Why Adults Forgo Dental Care: Evidence from a New National Survey Authors: Cassandra Yarbrough, M.P.P.; Kamyar Nasseh, Ph.D.; Marko Vujicic,
Ph.D. http://www.ada.org/~/media/ADA/Science%20and%20Research/HPI/Files/HPIBrief_1114_1.ashx
Gender Difference in reported dental fear and fear of dental pain. Heft MW., Meng X, Bradley MM, Lang PJ.
https://www.ncbi.nlm.nih.gov/pubmed/18039283
Corah N L. Development of a dental anxiety scale. J Den Res 1969; 48: 596.
©NYCdentist.com
- 27. Objectives
●Define and discuss: Dental Anxiety vs Dental Phobia
●Use ADA recommendations to categorize effective phobic reconstructions
●Before the Initial Visit
●Initial Consultation & Treatment
●People NOT Teeth (addressing patient’s Chief Complaints, Thorough medical history)
●Commitment to treatment: Goals & Learned Helplessness
●Case Review & Discussion
©NYCdentist.com
- 28. Dental Phobia Review
● Dental anxiety and phobia are extremely common. It has been estimated that 9 - 15% of
Americans avoid seeing the dentist because of anxiety and fear
● People often use the words "anxiety" and "phobia" to mean the same thing, but they are
different
● Phobia: “Intense Fear or dread”. People can fear a specific activity, object or situation
● Dental Anxiety: “Uneasiness when it's time for their appointments”
Study by Colgate / Columbia College of Dental Medicine ©NYCdentist.com
➔ Accept suffering for years to avoid dentistry
- 30. ADA Approach defined
Anxiety and pain control can be defined as the application of various physical, chemical and
psychological modalities to the prevention and treatment of preoperative, operative and
postoperative patient anxiety and pain to allow dental treatment to occur in a safe and effective
manner. It involves all disciplines of dentistry and, as such, is one of the most important aspects of
dental education.”
©NYCdentist.com
- 31. Prior to Initial Consultation (Psychological)
●Marketing/Website Highlight
Comfortable dentistry, Cosmetic results, Phobic patient cases
●Phone calls
Is staff well-trained? Kind? Is the dentist available to speak?
●WaitingRoomDesign
Visual – colors, desks, smiles!
Audio – music, patients screaming?
©NYCdentist.com
- 32. Initial Consultation / People NOT Teeth
● Reduced waiting time & Doctor greeting
● Complete Medical & Dental History
● Emotional Support (Office environment & Comforts)
○This includes: friendly staff, length of appointment, music, style of discussion, tissue boxes in room, etc.
©NYCdentist.com
- 35. ©NYCdentist.com
Photos of Initial Presentation
• Years of Neglect
• Fear of change, pain, failure &
costs
• How can we break this cycle
when ALL treatment options will
take time to achieve acceptable
results?
- 36. Addressing the Fears: Psychological & Chemical
● Discuss pain control (Gentle anesthesia & pain-free dentistry)
● Pre-medications/Sedation offered when necessary (Valium, Nitrous Oxide Laughing Gas, IV
Sedation)
● Dental Anxiety Reduction with behavioral therapy
● Post-Op medications
©NYCdentist.com
- 38. Pre-medications/Sedation during visits
●Valium, Alcohol – Duration of effect (longer)
●Nitrous Oxide – Convenience, Recovery Time (fast)
●IV Sedation – Cost/Risk
According to the AAPD, “the anesthesia care provider must have completed a one or two-year
dental anesthesia residency or medical anesthesia residency approved by ADA/AMA.”
©NYCdentist.com
- 39. ©NYCdentist.com
• Relaxed & Pain-Free Procedure
(Including Post-Op)
• ONE VISIT
• DELIVER! (Pain-free LA techniques,
desired aesthetics, upfront fees) –
Honesty
- 41. Treatment Focus
●Address the Chief Complaint
●RealisticTreatmentPlans & Time/Action Calendars based upon individual needs/expectations
●Provideoptions(Build commitment to the choice)
●Set desirable goals that can be achievedimmediately – knowing your own skill
©NYCdentist.com
- 42. Learned Helplessness
● Apparently, the conditioned dog had learned more than the connection between the tone and
the shock. It has also learned that trying to escape from the shocks was futile. In other words, the
dog learned to be "helpless." This research formed Seligman's subsequent theory of Learned
Helplessness, which was then extended to human behavior as a model for explaining depression.
According to Seligman, depressed people have learned to be helpless. In other words, depressed
people feel that whatever they do will be futile, and that they have no control over their
environments.
- Dr. Martin Seligman
©NYCdentist.com
- 44. Post-Op Phobia Control
●Appropriate pain medication after office visits
●Don’t lose control (Temps, failed specialty work, delayed treatment)
●Communication with patient after treatment
©NYCdentist.com
