Companies engage increasingly in social media sites like Facebook, Twitter, LinkedIn and other forums and platforms.

1. Outstanding attractive
Infographic: Reputation Management
Social Media can be thread to
your reputation
Companies engage increasingly in social media
sites like Facebook, Twitter, LinkedIn and other
forums and platforms. They go to step into
conversation with their audience to offer better service
and support and to strengthen the band between
actual and future customers.
Social media is a great way to grow brand awareness
for the business and to expand the reach to get more
customers. But social media can also be a trap for
those who are not familiar with managing their
reputation online.
Everything a company is communicating on the
web and in social media can travel a far way and
have an impact on the reputation of the brand.
You should care about your online reputation as
the web has a wider reach than small town gossip.
Future business and future contacts will be influenced
by what the people find about you on the web.
Your behavior on the web and what other say
about you will affect your future for sure.
To keep a good reputation you need to take care of
the WHAT, WHERE and the HOW.
WHAT do you publish on the web and in social
media?
You should avoid do praise your products too much.
Do not make the mistake to use social media as a
distribution channel and overload your audience with
dump sales pitches.
WHERE do you publish your content?
Publish content topics where they belong and where
they are appreciated. Therefore you need to listen
carefully to your audience and give them the
information they demand.
HOW do you communicate?
Always communicate in a professional and friendly
way. Try to be helpful and show expertise and avoid
sounding like schoolmasterly.
How you present yourself on the web can win you
business and respect. To achieve this you should
take the time to establish a good digital branding and
biography.
1

2. Outstanding attractive
On social media people are talking about your last blog
article, your service, products, about you and your
brand. With or without your involvement.
As content which is published on social media also can
be indexed by the major search engines like Google,
Yahoo and Bing the chances are great that also the
content you have distributed will appear in the search
engines search results too.
For you it is important to know where you or your
brand name has been mentioned so you can
respond. Therefore your best strategy to keep a good
reputation is also to be active where your target
audience is talking about you. So you can respond
professionally and show your opinion.
Free report: Get found and get leads
the smart way.
Downlod the free report here
Please Share
2
http://www.inBlurbs.com