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iGB Down Under - Maximizing Your Ad Spend

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Learn how to control your online PPC marketing by defining the tasks with your PPC provider. Target your geomarkets and manipulate them to ensure they perform to the requirements set down by you, not the search engines. Build a long term, viable and profitable PPC campaign based on the essentials of advanced PPC. Make your budget go further and achieve more! Presenter - Mark Tull, Website Essentials

Technology
1 of 21
Maximizing Your Adspend Mark Tull Website Essentials
Opinions are Like Bottoms! ,[object Object],[object Object]
My Bottom Line Is
And Other Search Engines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Accounts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaigns Should ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adgroups ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
AVERAGES ,[object Object],[object Object],[object Object],[object Object],[object Object]
Landing Page Quality ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Quality Score ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Keyword to Conversion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Verticals ,[object Object],[object Object],[object Object],[object Object]
ADWORDS IS PART OF IT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Policy ,[object Object],[object Object]
Gaming / Gambling Definition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Nice Example ,[object Object],[object Object],[object Object],[object Object]
1 st click
2 Clicks Deep
Funnel & Convert ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Support SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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