Yuan Zou

Paris Area, France France

Head of Digital - Asian Markets

Advertising / Marketing / PR

• Seasoned digital media executive with 20 years+ international career path • Specialise in building branding and digital communication strategies for Luxury industry clients (Bentley Motors, Coach, SWATCH Group, Global Blue) and for FMCG sector • Expertise in digital media, especially with Social Media, Programmatic, Mobile, Video, SEO, SEM • Deep knowledge of the Chinese media and consumer market • Proven track record in establish a branch office in China from scratch as Managing Director of agencies • Strategy consulting background with over four years of experiences in strategic analysis and project management with Big Five consultancies, with client experience in a variety...