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Interactive Design (Nai-Hsuan Shih)                   Professor Klinkowstein




                            Welcome
                 “Redesign of ‘new.lincolncenter.org’ as a
                   Social Networking Site for ‘Strange
                     Music-Lovers’, 16-24 years old”




OddTone
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                            Existing Website
Interactive Design (Nai-Hsuan Shih)                                        Professor Klinkowstein




                Easy to be affected by social media


                Peer groups play an important role in the
                formation of consumer culture

                Want to be unique




OddTone
                                      Characteristics of 16-24 years olds (according to professionals)
Interactive Design (Nai-Hsuan Shih)                                       Professor Klinkowstein




                Love to show off new things they got


                Pursuing exciting things

                Easy to accept new things or new
                electronic device




OddTone
                                      Characteristics of 16-24 years olds (according to observation)
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                          Reference Website
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                          Reference Website
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                          Reference Website
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                          Reference Website
Interactive Design (Nai-Hsuan Shih)      Professor Klinkowstein




OddTone
                                      Social Networking Website
Interactive Design (Nai-Hsuan Shih)      Professor Klinkowstein




OddTone
                                      Social Networking Website
Interactive Design (Nai-Hsuan Shih)      Professor Klinkowstein




OddTone
                                      Social Networking Website
Interactive Design (Nai-Hsuan Shih)   Professor Klinkowstein




OddTone
                                              Color Palette
Interactive Design (Nai-Hsuan Shih)                       Professor Klinkowstein




                                      Strange Music

                                       Odd Music

                                       Odd Tune

                                       Odd Tone



OddTone
                                                      Development of New Name
Interactive Design (Nai-Hsuan Shih)     Professor Klinkowstein




OddTone
                                      Development of Logotype
Interactive Design (Nai-Hsuan Shih)     Professor Klinkowstein




OddTone
                                      Development of Logotype
Interactive Design (Nai-Hsuan Shih)    Professor Klinkowstein




                           Thank You


OddTone

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