Guerrilla Marketing: History and definition
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Guerrilla Marketing: History and definition

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This is the first tutorial of the Guerrilheiros Project. We showed a general view of how Guerrilla Marketing emerged and tried to define it with the help of some professionals of this......

This is the first tutorial of the Guerrilheiros Project. We showed a general view of how Guerrilla Marketing emerged and tried to define it with the help of some professionals of this profession:
Flavio Gart- Creative Director, Bazooka Portugal
Willian Rocha- Director of Planning, Worm Brazil

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