RPO Spotlight: Emergence of Africa Greg Cardenas President & COO Armada Human Capital
Greg’s Introduction <ul><li>20 years progressive HR experience with emphasis on Recruiting and Technology </li></ul><ul><u...
Agenda <ul><li>Africa 101 </li></ul><ul><li>Business in Africa </li></ul><ul><li>Outsourcing to Africa </li></ul><ul><li>A...
AFRICA 101 <ul><li>The basics </li></ul>
Poll Question 1 <ul><li>What is the first thing you think of when you think of Africa? </li></ul><ul><ul><li>Wild animals ...
What do you think of Africa?
Anybody thinking of these guys?
Did anyone think of this?
Interesting Facts about Africa <ul><li>Population of Nigeria (most populous country in Africa) </li></ul><ul><ul><li>162 m...
Poll Question 2 <ul><li>How many countries are in mainland Africa? </li></ul><ul><ul><li>27 </li></ul></ul><ul><ul><li>32 ...
True Size of Africa Bigger landmass than: United States China India Mexico Peru France Spain Papua New Guinea Sweden Japan...
BUSINESS IN AFRICA <ul><li>The economics </li></ul>
Who is Investing BIG in Africa? Courtesy CNN August 2011
Trade Increased with US & EU Courtesy CNN August 2011
What is Driving the Trade? <ul><li>EXPORTS </li></ul><ul><li>Palm oil </li></ul><ul><li>Gold and diamonds </li></ul><ul><l...
Foreign Direct Investment - FDI Courtesy beyondbrics.com December 2010
Poll Question 3 <ul><li>What’s your interest in Africa? </li></ul><ul><ul><li>Thinking about RPO as a possible client </li...
OUTSOUCING TO AFRICA <ul><li>All roads lead here </li></ul>
Why is Africa Better Suited? Yearly Salary Cost in US Dollars LABOR COSTS Courtesy kpoexperts.com
Kenyan Example
Why is Africa Better Suited? LANGUAGES SUPPORTED
Why is Africa Better Suited?
Why is Africa Better Suited?
KenCall Example http://www.youtube.com/watch?v=IPOEfolqc4Y
AFRICAN RPO INDUSTRY  <ul><li>Emerging market </li></ul>
Recruiting Service Providers <ul><li>Armada </li></ul><ul><li>Kelly </li></ul><ul><li>Adecco </li></ul><ul><li>Manpower </...
Armada Difference <ul><li>Support domestic and foreign clients </li></ul><ul><li>Provide all full-service RPO & HRO soluti...
<ul><li>Recruiting Process Outsourcing Services Offered:  </li></ul>Armada “Full-service” RPO Sourcing Resume/CV Scanning ...
<ul><li>Your leading one-stop HR services provider in Africa </li></ul>Armada HRO HR Information Systems & IT Performance ...
2012 AND BEYOND <ul><li>The beginning of the paradigm shift </li></ul>
Recruiting Predictions for 2012 <ul><li>Kevin Wheeler, ERE.net </li></ul><ul><li>Internal Recruiting Goes Mainstream </li>...
Outsourcing Your Social Media Campaigns is Smart Companies hiring though social media: 90% of  active job seekers  use soc...
<ul><li>New applicant tracking system (ATS) </li></ul><ul><li>Simple to use </li></ul><ul><li>Affordable for any size orga...
Armada Recruiter Launching January 30, 2012!
Thank You <ul><li>Greg Cardenas </li></ul><ul><li>President & COO </li></ul><ul><li>Armada Human Capital </li></ul><ul><li...
Chicago 203 North La Salle Chicago, IL 60601 United States of America Tel: 312-346-2030  Fax: 312-346-9603 Nairobi Purshot...
Upcoming SlideShare
Loading in …5
×

Cardenas Rpo Spotlight Emergence Of Africa 18 1 12

612 views
589 views

Published on

RPO service centers have flourished in countries like India and Philippines for past decade. In the last few years since the onset of the global financial crisis and recent “Arab Spring”, new emerging markets from different countries have entered the outsourcing field. South Africa in particular has even joined the BRIC countries as a viable location.

Western based service providers are already entering Africa through their investments in other countries like Morocco, Kenya, and Nigeria. This however is only the tip of the iceberg. Next year new countries like Ghana, Angola, Namibia, Tanzania, and Mozambique among others will see increases in the amount of foreign investment and growth of recruiting services.

Chinese and Indian investors are already aggressively penetrating the African market in various industries. Recruitment Process Outsourcing is poised to take off given the growth potential throughout the entire region. Labor costs in various countries throughout Africa offer more competitive rates than India and Philippines for traditional service center support of companies from The United States and European Union countries including United Kingdom.

Call centers have already sprung up in even the most surprising locations. Infrastructure and communication services unlike that of some developed countries is even more advanced in various locations. Manpower is abundant and eager to develop. Education at some universities is even accredited by the U.S. Department of Education just like in any American college.

As Africa enters the global arena of locations from which back-office RPO service delivery can be supported, the industry will see the competition heat up for best place to operate from. Africa – “the new kid on the block” is here!

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
612
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Cardenas Rpo Spotlight Emergence Of Africa 18 1 12

  1. 1. RPO Spotlight: Emergence of Africa Greg Cardenas President & COO Armada Human Capital
  2. 2. Greg’s Introduction <ul><li>20 years progressive HR experience with emphasis on Recruiting and Technology </li></ul><ul><ul><li>50/50 corporate vs outsourcing service provider </li></ul></ul><ul><li>First to implement Recruitsoft globally (aka: Taleo at HP) </li></ul><ul><li>First to obtain a patent on a recruiting process (aka: LiveRecruiting) </li></ul><ul><li>First Global Recruiting CoE Leader at Convergys </li></ul><ul><ul><li>Developed the first and largest global RPO service delivery model </li></ul></ul><ul><li>Specialized in delivering RPO from new emerging markets </li></ul><ul><ul><li>As in anywhere excluding India, China, Brazil, Philippines, Mexico </li></ul></ul><ul><li>Creator of worlds first Web 2.0 enabled ATS entirely run on mobile devices </li></ul><ul><ul><li>Launching soon! </li></ul></ul>KPMG – Accenture – SAP – DataWorks - Grant Thornton - Trading Technologies – eHitex – HP – AstraZeneca – Kenexa – Convergys - 247HR
  3. 3. Agenda <ul><li>Africa 101 </li></ul><ul><li>Business in Africa </li></ul><ul><li>Outsourcing to Africa </li></ul><ul><li>African RPO Industry </li></ul><ul><li>2012 and beyond </li></ul><ul><li>Questions & Answers </li></ul>
  4. 4. AFRICA 101 <ul><li>The basics </li></ul>
  5. 5. Poll Question 1 <ul><li>What is the first thing you think of when you think of Africa? </li></ul><ul><ul><li>Wild animals </li></ul></ul><ul><ul><li>Desert or jungle </li></ul></ul><ul><ul><li>‘ Arab Spring’ </li></ul></ul><ul><ul><li>Something else </li></ul></ul>
  6. 6. What do you think of Africa?
  7. 7. Anybody thinking of these guys?
  8. 8. Did anyone think of this?
  9. 9. Interesting Facts about Africa <ul><li>Population of Nigeria (most populous country in Africa) </li></ul><ul><ul><li>162 million people </li></ul></ul><ul><ul><ul><li>That is slightly more than half the population of USA! </li></ul></ul></ul><ul><li>Population of Cairo (most populous city in Africa) </li></ul><ul><ul><li>Approximately 16 million people in metropolitan area </li></ul></ul><ul><ul><ul><li>That is equal to 2 New Yorks! </li></ul></ul></ul><ul><li>Most popular country to visit is Egypt </li></ul><ul><ul><li>Followed by South Africa </li></ul></ul><ul><ul><ul><li>Other top tourism countries in Africa include; Kenya, Tanzania, Mozambique, Gambia, Senegal, Morroco, Tunisia </li></ul></ul></ul><ul><li>2100 to 3000+ languages </li></ul><ul><ul><li>That is 2-3 times more than in Asia! </li></ul></ul>
  10. 10. Poll Question 2 <ul><li>How many countries are in mainland Africa? </li></ul><ul><ul><li>27 </li></ul></ul><ul><ul><li>32 </li></ul></ul><ul><ul><li>47 </li></ul></ul><ul><ul><li>54 </li></ul></ul>
  11. 11. True Size of Africa Bigger landmass than: United States China India Mexico Peru France Spain Papua New Guinea Sweden Japan Germany Norway Italy New Zealand United Kingdom Nepal Bangladesh Greece … combined!
  12. 12. BUSINESS IN AFRICA <ul><li>The economics </li></ul>
  13. 13. Who is Investing BIG in Africa? Courtesy CNN August 2011
  14. 14. Trade Increased with US & EU Courtesy CNN August 2011
  15. 15. What is Driving the Trade? <ul><li>EXPORTS </li></ul><ul><li>Palm oil </li></ul><ul><li>Gold and diamonds </li></ul><ul><li>Oil </li></ul><ul><li>Cocoa </li></ul><ul><li>Timber </li></ul><ul><li>Precious metals </li></ul><ul><li>IMPORTS </li></ul><ul><li>Machinery and equipment </li></ul><ul><li>Chemicals </li></ul><ul><li>Petroleum products </li></ul><ul><li>Scientific instruments </li></ul><ul><li>Foodstuffs </li></ul><ul><li>Medicine </li></ul>
  16. 16. Foreign Direct Investment - FDI Courtesy beyondbrics.com December 2010
  17. 17. Poll Question 3 <ul><li>What’s your interest in Africa? </li></ul><ul><ul><li>Thinking about RPO as a possible client </li></ul></ul><ul><ul><li>Thinking about RPO as a possible service provider </li></ul></ul><ul><ul><li>Research </li></ul></ul><ul><ul><li>In general an interesting topic </li></ul></ul>
  18. 18. OUTSOUCING TO AFRICA <ul><li>All roads lead here </li></ul>
  19. 19. Why is Africa Better Suited? Yearly Salary Cost in US Dollars LABOR COSTS Courtesy kpoexperts.com
  20. 20. Kenyan Example
  21. 21. Why is Africa Better Suited? LANGUAGES SUPPORTED
  22. 22. Why is Africa Better Suited?
  23. 23. Why is Africa Better Suited?
  24. 24. KenCall Example http://www.youtube.com/watch?v=IPOEfolqc4Y
  25. 25. AFRICAN RPO INDUSTRY <ul><li>Emerging market </li></ul>
  26. 26. Recruiting Service Providers <ul><li>Armada </li></ul><ul><li>Kelly </li></ul><ul><li>Adecco </li></ul><ul><li>Manpower </li></ul><ul><li>Aon/Hewitt </li></ul><ul><li>IBM </li></ul><ul><li>PWC </li></ul><ul><li>Alexander Mann </li></ul>… and many more, however most providers are not offering full-service RPO but rather limited services and only supporting a few regional countries.
  27. 27. Armada Difference <ul><li>Support domestic and foreign clients </li></ul><ul><li>Provide all full-service RPO & HRO solutions </li></ul><ul><li>Expand footprint to cover 90% of the continent </li></ul><ul><li>Partner with competitors to round-out their service offerings and penetrate more countries </li></ul><ul><li>Introduce our new “made in Africa” ATS which is easy to use, can be implemented in a few hours, social media enabled, and very affordable </li></ul><ul><li>Interesting Fact: Taleo does not offer any direct phone support to countries in Africa. Incoming calls not allowed! </li></ul>
  28. 28. <ul><li>Recruiting Process Outsourcing Services Offered: </li></ul>Armada “Full-service” RPO Sourcing Resume/CV Scanning & Parsing Candidate/Applicant Surveys Executive Search Employment Branding Applicant Tracking Systems Staff Leasing Assessment & Selection Applicant Screening Interview Scheduling Interviewing Offer Letter Management Background Checks Reference Checks Management Reports Candidate Support Hotline Recruiting Systems Implementation Career Fairs & Events College/University Relations Social Media Campaigns Recruitment Training Candidate Relationship Management Job Posting Recruitment Marketing & Advertising Job Descriptions Manpower planning Strategy Development Recruitment Advertising Special Projects
  29. 29. <ul><li>Your leading one-stop HR services provider in Africa </li></ul>Armada HRO HR Information Systems & IT Performance Management Absence Management Document Management Talent Management Vendor Management Compliance Learning & Development Succession Planning Program Management Onboarding Global Mobility & Relocation Start-up HR Support Services Candidate Travel Management Vendor Management Health & Benefits Payroll Time & Attendance Total Rewards Expenses Management Compensation Compensation Survey Management Compensation Analysis Salary Structures Global Compensation Surveys Executive Pay Employee Surveys Management Consulting Social Media Campaigns
  30. 30. 2012 AND BEYOND <ul><li>The beginning of the paradigm shift </li></ul>
  31. 31. Recruiting Predictions for 2012 <ul><li>Kevin Wheeler, ERE.net </li></ul><ul><li>Internal Recruiting Goes Mainstream </li></ul><ul><li>Social Goes Mobile </li></ul><ul><li>Just-in-time Sourcing and Recruiting </li></ul><ul><li>Continued Rise of Contingent Workers </li></ul><ul><li>The Beginning of Applied Analytics </li></ul><ul><li>Greg Cardenas, Armada HC </li></ul><ul><li>Social media will overtake job boards as primary sourcing channel </li></ul><ul><li>PC based ATS is dead </li></ul><ul><li>Demand for back-office RPO support will surge </li></ul><ul><li>Online video-on-demand resumes & CVs emerge </li></ul><ul><li>Resume/CV standardized globally </li></ul>Courtesy ere.net January 4, 2012
  32. 32. Outsourcing Your Social Media Campaigns is Smart Companies hiring though social media: 90% of  active job seekers  use social media at at least once a week. 48% of  active job seekers  agree that interacting with a company via social media gives them a stronger connection to the company brand. 80% of  passive job seekers  use social media at least once a week. 52% of  passive job seekers  agree that interacting with a company via social media gives them a stronger connection to that company's brand.
  33. 33. <ul><li>New applicant tracking system (ATS) </li></ul><ul><li>Simple to use </li></ul><ul><li>Affordable for any size organization </li></ul><ul><li>Integrated with social media (Web 2.0) </li></ul><ul><li>Import resumes </li></ul><ul><li>Real-time reporting </li></ul><ul><li>Career portal </li></ul><ul><li>Must have for managing all your recruiting activities </li></ul><ul><li>Easy to administer and get started right away </li></ul><ul><li>Establish as many internal and external candidate networks </li></ul>Armada Recruiter “The Social Media Recruiting Killer App”
  34. 34. Armada Recruiter Launching January 30, 2012!
  35. 35. Thank You <ul><li>Greg Cardenas </li></ul><ul><li>President & COO </li></ul><ul><li>Armada Human Capital </li></ul><ul><li>Nairobi, Kenya </li></ul><ul><li>Email: greg@armadahc.com </li></ul><ul><li>Skype: greg.cardenas </li></ul><ul><li>Phone: +254-20-397-2222 </li></ul><ul><li>Mobile: +380-93-530-7336 </li></ul>
  36. 36. Chicago 203 North La Salle Chicago, IL 60601 United States of America Tel: 312-346-2030 Fax: 312-346-9603 Nairobi Purshottam Place, 4th Floor P.O. Box 66217-00800 Nairobi, Kenya Tel: +254-20-360-1000 Fax: +254-20-360-1100 Johannesburg Old Trafford 4, 3rd Floor Cnr Boundary & Carse O Gowrie Rd Isle of Houghton, 2041 Johannesburg, South Africa Tel: +011-484-5005 Fax: +011-484-5004

×