Summer tends to be a quiet period for a lot of freelancers. Your clients are taking their yearly vacations, slowing down their business and holding off on new projects. Similarly to the winter holiday slump, the summer slowdown just happens and there is not much you can do about it. You can, however, make use of your free time and be ready for the time when the projects start flowing in at a faster pace. Here are five of the most productive things you can do when business slows down in the summer...

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Getting through the summer slowdown –
5 Tips for Freelancers
7/13/2015
FREELANCER TIPS

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Getting through the summer slowdown –
5 Tips for Freelancers
Summer tends to be a quiet period for a lot of freelancers.
Your clients are taking their yearly vacations, slowing down
their business and holding off on new projects. Similarly to
the winter holiday slump, the summer slowdown just
happens and there is not much you can do about it. You
can, however, make use of your free time and be ready for
the time when the projects start flowing in at a faster pace.
Here are five of the most productive things you can do
when business slows down in the summer:
7/13/2015

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Getting through the summer slowdown –
5 Tips for Freelancers
7/13/2015

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1) Expand your skillset
First and foremost, keep learning. This is essential for any
freelancer in any field – times change and you must be able
and willing to adapt. Do research on some of the newest
software and/or techniques available in your field and
consider learning how to use them. Constantly bettering
yourself is how you succeed as a freelancer and manage to
retain that success. Complacency, on the other hand, will
eventually cost you dearly.
7/13/2015

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2) Start a personal project
Have an idea that you always wanted to work on in your spare
time but never had the chance to? Use your summer time
for that. Instead of sulking about the lack of clients,
practice your skills while doing something for yourself.
Explore new venues and be daring. The experience you get
will come in handy when you work for someone else, too. A
personal project carried out with passion is great for
showing off as a part of applications or on your blog as
well!
7/13/2015

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3) Work on your online presence
When did you last work on the design of your webpage, blog,
LinkedIn profile or even the things you post on Facebook?
If it has been a while, summer can be the perfect time to
catch up. Keeping your online presence updated and
dynamic is a great way to show everybody that you’re still
in business and don’t plan on going anywhere.
7/13/2015

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4) Make a mid-year evaluation of your
business
Many freelancers create an outline for their business at the
end of the year. Earnings, potential investments,
milestones and planned projects. All these things are great,
but they usually tend to get forgotten by March. The
summer downtime period offers you the chance to re-
evaluate those plans and adapt them accordingly. A lot has
probably changed. That is quite normal and shouldn’t scare
you. Rethink, adapt and plan again. Know what you did
right and where you mistakes lay, as this is the best way to
avoid doing them again.
7/13/2015

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5) Take a break yourself
If you feel like you’re on top of your business and have done
as much as you think is enough in the above areas, don’t
start feeling down. The clients are still out there and will
come eventually. In fact, not having a lot of work to do can
be a blessing in disguise. Live a little yourself and take a
break. Recharging your batteries can be equally as
important as anything else, so go out and get that energy
for the following months.
7/13/2015

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7/13/2015