Esther lead a team of health education, research, media, and college women to develop a web, print, and phone behavior change program and ad campaign for Minnesota college women.

1. Esther Maki, RN, MS, PHN, CHES May 15, 2008 Minnesota Department of Health Alcohol Exposed Pregnancy Prevention Project Funded by the Centers for Disease Control Reducing Harm to Minnesota Women Who Drink Too Much : The Smart Women Smart Choices Program University of Minnesota Powell Center for Women’s Health 3 rd Annual Women's Health Nursing Conference

3. “ The impact of two drinks on a man is roughly equivalent to one drink on a woman.” Center on Addiction and Substance Abuse, 2006 Women and Problem Drinking

8. The Need for Effective Interventions for Risk/Problem Drinking Problem Drinking Research Sobell, LC and Sobell, MB. Problem Drinkers: Guided Self-Change Treatment, 1996. New York, NY: Guilford Press .

11. Distribution of Alcohol Use in Adults Sobell, LC and Sobell, MB. Problem Drinkers: Guided Self-Change Treatment, Guilford Press, New York, NY 1996.

18. Alcohol Exposed Pregnancy Prevention Project Minnesota Department of Health Funded 2003-2008 through a Cooperative Agreement with the Centers for Disease Control and Prevention National Center on Birth Defects and Developmental Disabilities

25. Adapting the Intervention for Minnesota Women Minnesota Department of Health Research Findings

34. What College Women Said Would Work There are places that deal with drinking. There are places you go for birth control. There are plenty of both... So the combining of the two is the only thing that really makes the program .“ Minnesota College Woman MN Department of Health Focus Group, 2005

38. Application of Focus Group Findings Designing and Delivering a Self-Change Program for College Women

59. Program Promotion and Marketing

63. Website iPartySmarter.com http://www.ipartysmarter.com /

69. Posters & Facebook Ads

71. Integrating Self-Guided Change (SGC) into Primary Care Practice Smart Women Smart Choices

76. Helen Hayes “ Childhood is a short season. The hardest years in life are those between ten and seventy!”