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2. What is Argan Oil?
• ‘Liquid Gold’
• Argan oil is a rare oil that comes from the nuts of the Argan tree
(Argania spinosa).
• The Argan tree is also known as the ‘tree of life’
• The Argan tree is grown in Western Morocco.
• Each tree lives up to an estimated 150 to 200 years.
• The nut contains one to three kernels from which the oil is
extracted.

3. Why We Love It...
It's the perfect indulgence for soft, seductive, silky perfection!
Why You Want It...
This exotic precious blend of Moroccan argan oil penetrates,
moisturises, renews and creates softness and strength while
protecting your hair from harmful styling heat and UV damage as
it gives you smooth, sexy tresses.

4. Suggested Applications

5. For Face and Body
• Use as your daily facial cream or for wrinkles, scar tissue, visibly
irritated skin and stretch marks.
• Apply 3-4 drops daily to your skin in the morning and at night and
massage gently until absorbed.
• Apply 2 to 3 times a week after a bath or a shower. Rub small
amounts in your palms.
• Massage your body using upward strokes.
• Suitable for all skin types including dry, oily and sensitive skin.
• The oil can also be used for infants in small amounts before and after
bath to keep their skin soft and glowing.

6. • Styling after shampoo and conditioning: Apply 4-5 drops of Argancare
and work through damp hair. Style as usual.
• Frizz control and protection: Apply 2-3 drops of Argancare to dry hair from
root to tip, as often as needed.
• Enhancing hair colouring: Before colouring, apply 1 teaspoon (5 ml) of
Argancare directly to hair, gently massage through each strand to enhance
overall ability of colour absorption. Add another teaspoon (5 ml) of
Argancare to the colour mix and continue usual colouring process (do not
to rinse hair before applying the colour mix). This process will improve the
shine, softness and depth of colour.
• Reviving, hydrating and detangling: Apply a few drops to hair, wigs and
hair extensions.
For Hair

7. Argan Oil’s Cosmetic Components

8. How the Oil Works for You
• The oleic acid plays a role in regulating or lowering blood
cholesterol.
• The body converts the linoleic acid to produce series 1
prostaglandins.
• Arachidonic acid converts to series 2 prostaglandins.
• The alpha linolenic acid converts to produce series 3
prostaglandins.
• Prostaglandins work to enhance the immune system and
strengthen the body’s natural defense. They also help in clotting
blood, stimulating circulation and reducing inflammation.
• The tocopherols (Vitamin E) are powerful antioxidants that destroy
free radicals and fight oxidation. It is useful in preventing damage
to the skin.
• The unsaturated fats help the skin maintain moisture
and helps minimise wrinkles.

9. Key Benefits
• Slows down cellular ageing as well as stimulating new skin
growth.
• Rejuvenates, freshens and tightens skin pores for a smoother
skin surface.
• Regulates sebum secretions for healthy skin.
• Reduces signs of blemishes, scars, sun burn, stretch-marks and
botchy or patchy skin.
• Restores skin elasticity and reduces
stretch-mark scarring during pregnancy.

10. Key Benefits
• A rich source of antioxidants.
• Acts as a defensive agent against future skin trauma.
• Strengthens and reinforces weak or damaged hair and provides
future protection.
• Reduces split ends and helps manage frizzy and fly-away hair by
adding support, density and lustre to the hair.
• Helps reduce dandruff.

11. Health Benefits
• Prevents cardiovascular diseases, diabetes and psoriasis.
• Protects the heart and blood vessels.
• Lowers cholesterol.
• Improves blood circulation.
• Lowers blood pressure.
• Protects heart, liver and gall bladder.
• Contains anti-inflammatory properties.
• Effective in the relief of burns and scars.