×Login to SlideShare to download.

Customer Insight & Lifecyle Marketing

13 Followers

Marketing leader with more than 20 years of success delivering customer engagement, loyalty, and lifetime value across industries and companies ranging from Fortune 500 to start-up. Utilizes a comprehensive, innovative approach to CRM and relationship marketing and draws upon deep experience in designing and implementing multi-channel, digital marketing programs. Uncovers customer needs via primary research and data mining, using these insights to define customer needs and to increase sales, engagement, and retention. Partners with product management to inform planning and to optimize the customer experience and increase loyalty. Develops comprehensive marketing plans, budgets, and b

marketing strategy customer retention segmentation customer lifetime value relationship marketing crm customer loyalty digital marketing

Activity
About

Blueprint for Customer Loyalty

11 years ago • 1991 Views

Measuring Social Media for Customer Retention

Hootsuite • 12 years ago

marketing strategy customer retention segmentation customer lifetime value relationship marketing crm customer loyalty digital marketing

Customer Insight & Lifecyle Marketing

Presentations

Blueprint for Customer Loyalty

Likes

Measuring Social Media for Customer Retention