Brian Cugelman, PhD (AlterSpark)

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Psychology emotional design and IA

The psychology of feedback - Inspiration for ass-kicking wearables

Psychological Architectures & Persuasive Technology (SXSW)

Psychology of Conversion Rate Optimization

Persuasive Psychology for Interactive Design

Social Psychology of Social Media

Digital Persuasion Equation - science online influence

CRM and Website Integration

Social Media for Public Relations and Citizen Engagement

Psychological architectures of health behaviour change websites

Basic Efficiency Resource: A framework for measuring the relative performance of multi-unit programs

Strategy and metrics for Online campaigns

The Psychology of Mass-Interpersonal Behavioural Change Websites: a meta-analysis

Communication-Based Influence Components Model

Selling e-campaign behaviours like e-commerce products