deLUXE-lifestyle te invita la o calatorie placuta prin lumea brandurilor de lux si ale mesajelor inedite din spatele acestora. Personalitati mai mult decat speciale si povestile lor, concepte inovatoare, istorice de brand, analize, trenduri, evenimente si aparitii pe piata de lux din Romania si strainatate.
Yachting, automobile de top, arta, fashion, ceasuri si bijuterii, beauty, evadare, cluburi si comunitati, sport, gourmet, design, high-tech, spa, servicii personalizate, produse unicat… despre luxury lifestyle in toate formele sale, intr-o abordare tonica.
2. About deLUXE-lifestyle.ro
Focus on luxury living! Timeless luxury!
Rate card 2009
Rare privileges… Exclusive brands.
v E-magazine for the demanding, high-end, luxury consumer dedicated to excellence, well-
being and luxury trends in Romania and abroad.
v Find inspiration, brands and best services: from antiquities and rare items, most
adventurous boats & yachts, high-class entertainment, to exclusive fashion items, prototypes
and gadgets. Luxury market analysis, events, trends and launches on the Romanian market.
v As a an interactive luxury portal we are offering to premium suppliers the possibility to
post content of interest (news, events, videos, products, presentations).
v Over 35000 unique targeted monthly visitors.
v From the start we have joined our forces through solid partnerships with suppliers in
luxury field promoting brands, exclusive services and high standards.
v Partenerships: fashionandbeauty.ro, yachtingpleasure.ro, drive-test.ro,
animalutze.com, motoflash.ro, funromtour.ro, radiolynx.ro, tenispartener.ro,
golflifestyle.ro, evenimente-bucuresti.ro, 4interior.ro
3. Google Analytics Statistics
for deLUXE-lifestyle.ro
vStatistics:
o Visits: over 35.000 unique visitors/ month, ~
93.000 hits per month.
o An average of visits: approx. 2 min and 09
sec.
o Pages viewed on a visit: 2.99 pages.
4. OUR READERS:
Rate card 2009
v 56% men and 44% women, aged between 26 - 60 years.
v Privileged financial status, leadership positions;
v Higher studies and decisional power.
v deLUXE-lifestyle consumers have a cosmopolitan mentality, they want to
gain access to a privileged status, have sense of adventure, traveling nearly 5-6
weeks per year and constantly cultivating their hobbies.
vStatistics:
o Visits: over 35.000 unique visitors/ month, ~ 93.000 hits per month.
o An average of visits: approx. 2 min and 09 sec.
o Pages viewed on a visit: 2.99 pages.
5. OVERVIEW
Editorial focus areas: luxury market analysis, events, trends on the
luxury market.
§deLUXE-lifestyle offers a guide
focused on the idea of pleasant reading and
browsing through the exclusive world of
luxury brands and suppliers: jewelry,
watches, cars, fashion, yachts, sports,
gastronomy, decoration, high-tech... the
the well-being in all its forms!
§ Online showroom with service providers
and top products.
Focus on luxury! Enter the world of
rare privileges offered by exclusive
brands.
6. NEWS & VIDEO
v deLUXE-lifestyle.ro NEWS
News from the luxury market.
v deLUXE-lifestyle VIDEO
Luxury in images: video presentations of the
most famous brands.
v Over 100 video presentations dedicated to
luxury products and services.
7. EVENTS
Luxury EVENTS: Trade Fairs, Exhibitions, High Life Events.
Media Partnerships:
vInternational Boat Show Bucharest
vBusiness of Luxury Forum - Bucharest
vLifestyle Kult (monthly luxury lifestyle event)
vGeneva Time Exhibition
vMonte Carlo Travel Market
vGoodWine Bucharest
vVinvest Wine Show - Timisoara
vFashion Wednesday
vSofistiCat
vLeisurEXPO
vMamaia Exotic Car Show
v“Boats in luggage” Regatta
vClass One Romanian Grand Prix
vEl Zorab International Horses Show
vDesert Expo 2010
8. YOUR OWN SHOWROOM
Manage your own showroom in deLUXE-lifestyle.ro
Promote your message online in a customized platform.
Benefits and features: Rate card 2009
§ Brand overview with store locator & contact information;
§ Custom photo gallery on companies products. All photos link to the client site.
§ Display case with products & services (no product limit). Clicking on each
product will send the user to the client site to purchase.
§ Unlimited publication of news and events;
§ Multimedia Galleries sections for your Company, Products, Events.
§ Video upload facility.
§ Update facility.
Examples: MAURICE LACROIX | TRUEFITT & HILL | HULSTA STUDIO | ZENONNI |
JAGUAR | NEPTUN YACHT | VINEXPERT | CLASIC AUTO | CASA CODEX |
NEWSLETTER | EVENT - COOKING CLASSES Societe Gourmet
In addition to this platform:
-The presence in English version of the site;
-Random company/ products display on index page and home categories.
- A Post in deLUXE-lifestyle.ro newsletter;
- Postings on social networks (twitter.com/deluxelifestyle, facebook,
digg.com, stumble upon etc.)
9. PRODUCT page | DISPLAY case
SHOWROOM example
Your showroom page will include:
§ Company Presentation / Brand Overview
§ Store Locator & Contact Information
§ Photo Gallery with Link to your Site.
Show your top products!
§ Articles about the Company / Brands
Clicking on each product will send
the user to the client site to § Recent News & Events
purchase.
§ Video
§ Catalogue with Links to Product Pages
10. BANNER campaigns
Banner on home page, newsletter, all site pages:
Banner size 300x250 px;
Banner size 336x280 px;
Banner size 160x600 px;
Banner size 728x90 px;
Rate card price (CPM): 30 euro
Company Logo (104px x 104px) on all pages;
(right or left column. Examples on index page: Maurice Lacroix, Truefitt & Hill, Zenonni,
Jaguar);
Rate card price: 1500 euro/ year
Website & newsletter branding
Rate card price: 3000 Euro/ month
Special campaigns
Rate card price: on request.
12. HIGH impact message
Articles | Newsletter | Product
Rate card 2009
Promote your services and products through a platform with dedicated
advertorials and newsletters.
§ Advertorial with its promotion in deLUXE-lifestyle newsletter, press
release, social networks;
§ Dedicated Newsletter sent to all the deLUXE-lifestyle subscribers (more
than 5000 targeted subscribers);
§ Newsletter Insertion;
§ Privileged position on the first page (company/ brand, products);
§ Product review (text / video);
§ Event review (article, photos & video);
§ Video presentations
13. NEWSLETTER & INDEX Page
INDEX PAGE:
Privileged position on the first page
(company, products)
§ Dedicated Newsletter sent to more than
5000 targeted subscribers
§ Newsletter Insertion
14. ARTICLE Page | EVENT Page
Advertorial with its promotion in
deLUXE-lifestyle newsletter, press
release, social networks
Event Review (article, photos & video)
15. 1st Result for “produse de lux”
Search-Google
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16. 2nd Result for "servicii de lux"
Search-Google
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17. deLUXE-lifestyle eMAGAZINE
A new experience for our 2009
Rate card readers
deLUXE-lifestyle eMAGAZINE
(every two months)
On 1 December 2010, at almost two years from it’s official start, deLUXE-
lifestyle launched a new online product : deLUXE-lifestyle eMAGAZINE. In
order to complete the lifestyle portal the e-magazine has the capabilities to
bring much closer the stories we present in deLUXE-lifestyle with more quality
media files.
§ Features of deLUXE-lifestyle eMAGAZINE
- With covers, spreads, and flipping pages exactly like a real magazine;
- Enhanced photos and videos;
- With multiple features for users : adding notes, send to a friend and others;
- Excellent for the brands that want bigger photos & videos for greater awareness
to a targeted audience.
19. Lifestyle KULT events
Rate card 2009
Lifestyle KULT events
When an architect and a publisher meet,
good & creative ideas will result. A joint
venture between hülsta studio and deluxe-
lifestyle, Lifestyle Kult are a series of
monthly lifestyle culture events.
Every month ”Lifestyle Kult “ bring together
trusted partners, valuable speakers and a
receptive audience to discuss a subject
dedicated to personalities, brands that
inspire us, things of value, memorable
places, true style, healthy trends,
unstoppable passions, pleasures, personal
development and concept of bien-etre in all
its forms. Guaranteed to put you in a good
mood for the weekend!
20. deLUXE-lifestyle is a registered trademark of
MCE Online Solutions Ltd.
join deLUXE-lifestyle.ro:
18 Vasile Gherghel street,
4rd sector, Bucharest, Romania
[e-mail] office@deluxe-lifestyle.ro
[phone]+40746:566:713|+40726:005:574
[fax]+4031:102:13:51
