Chiara Ugozzoli

Milan Area, Italy Italy

Senior VP Global Digital Marketing & CRM at Piaggio Group

Automotive

I am a professional of Brand Communication with 4 years experience in Digital Marketing & Media and a solid 8 years marketing background both in local and global roles. My approach to Digital is therefore very strategic with a clear goal of contributing to brand equity improvement and deliver business results. In 2008, as a pioneer in Groupe Danone for digital marketing, I created a new Dept which I now lead and under my responsibilities are all the Digital and CRM activites of all Danone Brands: strategy, media planning, websites development, SEO, social media and online PR with bloggers, content development, CRM programmes and promotions. I speak fluently Italian, English & French