Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Mss deck
1. MANAGING A SHIT STORM
&Restoring Your Brand
SXSW 2015 PANEL SUBMISSION
2. SXSW 2015 PANEL SUBMISSION
CORPORATE CRISIS
develop almost overnight
relentless media and public scrutiny
airwaves, in print and online
full scale crisis as it unfolds
real-time decisions
MOCK INTERVIEWS AND MEDIA APPEARANCES
tough circumstances
RIDE OUT THE TIDE OF CRITICISM
repair a reputation post-crisis.
BE PREPARED BEFORE A CRISIS EVEN STRIKES
Principals from the incite agency
BIG DATA SOCIAL LISTENING
3. SXSW 2015 PANEL SUBMISSION
ROBERT GIBBS
White House Press
Secretary // Principal @
The Incite Agency
BEN LABOLT
Obama 2012 Campaign Press
Secretary, Rahm Emmanuel
Communications Director //
Principal @ The Incite Agency
We’ve Been There.
We’ll Tell You How To Survive And Recover.