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4) advertising management

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Advertising Management Center for Management Studies Bangalore 16 January 2008 4
Session Take Aways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Celebrity Endorsement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pros of using Celebrities - 6 Quicks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why not Celebrities? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Celebrities are great eye-catchers but the deliverability & communication idea would always remain the soul of the brand
Selecting the Celebrity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brand SRK versus Aamir
Exercise ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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4) advertising management