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The quick website launch checklist

1. Has Google Analytics or equivalent software.


Why is this important?


You should be tracking how your pages are doing, which pages are popular
and which of your pages are making money. Use Google Analytics or
equivalent software. (haveamint.com, Kissmetrics.com or Mixpanel.com)


2. Has been tested with Pagespeed(http://code.google.com/
speed/page-speed/) and Yslow(http://developer.yahoo.com/
yslow/).


This is important as 70% of user visible speed improvements come via
improving the client-side optimizations. Pagespeed and Yslow check your
site’s conformance to best practices and can suggest areas of improvement.


3. Has a usability testing done via feedbackarmy.com and
usertesting.com.




                          Agiliq Info Solutions India Pvt Ltd,
           Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station,
                                  Hyderabad - 500081. India

                    Phone : +914040186297      Email : hello@agiliq.com
This is important as customers drop unusable websites to go to
competitors. Even testing with 5 users can find 85% of the usability issues.
These websites make usability testing simple and affordable.


4. Admins get error emails when site error happens.


No matter how much you have tested, users are going to do unexpected
things to your website, which can cause site errors. If you get a email
informing about this, you can fix this proactively.


5. Has monitoring setup with Siteuptime.com/Pingdom.com or
equivalent.


No matter how good your infrastructure, sites crash. A site-monitoring
service can inform you before your customers do.


6. Media and database are backed up.


Servers die, humans make errors. Your website data is too precious and
backups are affordable.


Your web host can generally provide you a option to backup entire servers.
You should also be backing up your database and media to a separate server
from your main host.


                           Agiliq Info Solutions India Pvt Ltd,
            Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station,
                                   Hyderabad - 500081. India

                     Phone : +914040186297      Email : hello@agiliq.com
7. Backups are tested.


Doing backups is useless if you never test them. Too many people miss this
obvious step when they setup their backups.


8. Has a sitemap.xml


Search engines are good at finding all your pages, but with sitemap you can
guide and hint them, as well as guide about the relative importance of the
pages.


9. Has a robots.txt


You may have a lot of things you do not want the world to know about. (Eg
user uploaded media). Use robots.txt to hide them from search engines.


10. Has been tested in multiple browsers.


Your development team may have only tested a subset of browsers. Use a
service like browsershots.org and you can ensure your site looks good in all
browsers.


11. Users have a way to contact admins


                           Agiliq Info Solutions India Pvt Ltd,
            Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station,
                                   Hyderabad - 500081. India

                     Phone : +914040186297      Email : hello@agiliq.com
You should have a contact page and make it easy to contact you and email
you.


12. Admins get emails on broken links.


Pages are moved around, and links break. These links can be extrnal or
internal. If you are notified when a user gets a 404, you can respond. (For
example put the redirect at the old url.)


13. Has a whats new section and/or a RSS feed.


Your customers would like to know about you. They should not have to
search to get this info. If you use a blog software a RSS feed should be
automatic.




                           Agiliq Info Solutions India Pvt Ltd,
            Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station,
                                   Hyderabad - 500081. India

                     Phone : +914040186297      Email : hello@agiliq.com

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Website launch checklist

  • 1. The quick website launch checklist 1. Has Google Analytics or equivalent software. Why is this important? You should be tracking how your pages are doing, which pages are popular and which of your pages are making money. Use Google Analytics or equivalent software. (haveamint.com, Kissmetrics.com or Mixpanel.com) 2. Has been tested with Pagespeed(http://code.google.com/ speed/page-speed/) and Yslow(http://developer.yahoo.com/ yslow/). This is important as 70% of user visible speed improvements come via improving the client-side optimizations. Pagespeed and Yslow check your site’s conformance to best practices and can suggest areas of improvement. 3. Has a usability testing done via feedbackarmy.com and usertesting.com. Agiliq Info Solutions India Pvt Ltd, Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station, Hyderabad - 500081. India Phone : +914040186297 Email : hello@agiliq.com
  • 2. This is important as customers drop unusable websites to go to competitors. Even testing with 5 users can find 85% of the usability issues. These websites make usability testing simple and affordable. 4. Admins get error emails when site error happens. No matter how much you have tested, users are going to do unexpected things to your website, which can cause site errors. If you get a email informing about this, you can fix this proactively. 5. Has monitoring setup with Siteuptime.com/Pingdom.com or equivalent. No matter how good your infrastructure, sites crash. A site-monitoring service can inform you before your customers do. 6. Media and database are backed up. Servers die, humans make errors. Your website data is too precious and backups are affordable. Your web host can generally provide you a option to backup entire servers. You should also be backing up your database and media to a separate server from your main host. Agiliq Info Solutions India Pvt Ltd, Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station, Hyderabad - 500081. India Phone : +914040186297 Email : hello@agiliq.com
  • 3. 7. Backups are tested. Doing backups is useless if you never test them. Too many people miss this obvious step when they setup their backups. 8. Has a sitemap.xml Search engines are good at finding all your pages, but with sitemap you can guide and hint them, as well as guide about the relative importance of the pages. 9. Has a robots.txt You may have a lot of things you do not want the world to know about. (Eg user uploaded media). Use robots.txt to hide them from search engines. 10. Has been tested in multiple browsers. Your development team may have only tested a subset of browsers. Use a service like browsershots.org and you can ensure your site looks good in all browsers. 11. Users have a way to contact admins Agiliq Info Solutions India Pvt Ltd, Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station, Hyderabad - 500081. India Phone : +914040186297 Email : hello@agiliq.com
  • 4. You should have a contact page and make it easy to contact you and email you. 12. Admins get emails on broken links. Pages are moved around, and links break. These links can be extrnal or internal. If you are notified when a user gets a 404, you can respond. (For example put the redirect at the old url.) 13. Has a whats new section and/or a RSS feed. Your customers would like to know about you. They should not have to search to get this info. If you use a blog software a RSS feed should be automatic. Agiliq Info Solutions India Pvt Ltd, Flat No. 302, Siri Sampada Appartments, Near Madhapur Police Station, Hyderabad - 500081. India Phone : +914040186297 Email : hello@agiliq.com