Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Press Soial Media
1. WHY SOCIAL MARKETING WILL
DELIVER A POSITIVE ROI FOR
YOUR BRAND
A brief history
Meet “Bob” Travel
Go Out
Shop
Participate
Go online
“Bob” loves to There are
Be social
2 billion “Bobs”
Online
90%
Of all purchases “Bob”Spend “Bob” is more likely
“Bob”expect that
that “Bob” makes 67% more 85% of to buy by 68%
are subject to online after businesses to be if he is a fan in
recomendations. active in social media Facebook
social influence
IT´S SIMPLE. SHARES DRIVES SALES
Today “Bob” needs
Shop Online in NZ
Fashion
Esurance
Banking
MONETIZE
“Bob” wants to have a good time GROW
He goes online and ask
his friends for recomendations, ENGAGE
visit social sites for information and
share the experiance with friends.
Dining
Sports
Things To Do
Travel Website
Beauty Products
“Bob” states that
“because of social PROMO
media, I am more PAGE ADS
MESSENGE
likely to try new
things based on ANALYTICS
friends’ suggestions.”
Your Brand
“Bob” indicate that
posts by friends
directly
influence his
purchase decision.
Your brand could monetize it´s audience by integrating all the
leading social networks for a particular campaign o promotion.
HOW
WE DO IT
ADS MESSAGES
Plan, execute, and optimize your Create, schedule, run, and manage
social ads to efficiently build your messages across multiple social
audience and drive down your cost networks from a single unified
per lead application
PAGES PROMOTIONS
Design, run, and manage engaging Grow, engage, and monetize your
social content across multiple social social audience with industry-leading
properties and networks social media promotions
ANALYTICS
View comprehensive reports and dashboards to measure and optimize your social
campaigns