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Healthcare IT Horizons
1. The 3 Horizons
Horizon 3: Create tomorrow’s Business Model
30-60 Months
Horizon 2: Adapt Current Business Model
18-36 Months
Horizon 1: Manage Current Business Model
6-24 Months
5 Distinct LayersHealthcare IT Consulting: These companies advise the medical device manufacturers to help them manage their IT needsMedical Devices: These are the companies creating devices that have IT connectivity with patients and doctors. These devices work off of a platform/hospital information system to record dataData Analytics: Companies like IBM use Watson's data-crunching technology to help suggest treatment options to doctors, based on medical records, research databases and other sources for companiesmHealth: these mobile health options help doctors double check for drug interaction, take ultrasounds and do much moreSocial Network: it is more common for communities of doctors to work together to better diagnose their patients. While this is social it a closed community where only verified doctors can be in.
We will see consolidation between companies – the line between EMR and Data analytics becomes blurred as more partnerships are formedThe applications platform becomes a cloud-based solution that is easily scalable, which facilitates rapid industry growth
Smaller companies will be acquired by the larger firms as they work to dominated the industry with one main EHR platform
More real-time data: Data analytics can help predict patterns of patient compliance and help doctors diagnose patients more rapidly and with higher success
There are many emerging areas of the BTC healthcare industry and many companies are just trying to get established. It will take some time to get these business models off the ground.
Here we can see collaboration and cooperation in two areas. The first is between the mobile health companies and the medical device manufactures. We foresee devices that can be managed on the go and remotely. The other area is between telemedicine and EHR/PHR companies. Both oth these are likely to converge given the emerging technological capabilities and nascent stage of each of the areas.
As these collaborations continue in the future, we see many of the mobile health companies being acquired by the large established device manufactures to have greater and proprietary access to the technology they were sharing. On the other side we see more joint ventures, partnership, and knowledge sharing because the large players in this space do not have the technical expertise in healthcare to go it alone.
