Vijay sales digital footfalls pitch by and then

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Back in 2009, when digital retail was kicking off, we presented a life simplifying approach. Targeting youth, women and the elderly to increase footfalls for the electronics retailer.

Retail Business Technology

Innovating for growth
Friday 4 July 2014

Innovating for growth
CATEGORY:
ELECTRONICS RETAIL
BRIEF:
DRIVE FOOTFALLS FOR DIGITAL PRODUCTS
APPROACH:
DEMYSTIFY DIGITAL JARGON, TARGET
WOMEN AND ELDERLY
Friday 4 July 2014

Innovating for growth
Ambient
launch
concept
Friday 4 July 2014

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Vijay sales digital footfalls pitch by and then

1. Innovating for growth Friday 4 July 2014

2. Innovating for growth CATEGORY: ELECTRONICS RETAIL BRIEF: DRIVE FOOTFALLS FOR DIGITAL PRODUCTS APPROACH: DEMYSTIFY DIGITAL JARGON, TARGET WOMEN AND ELDERLY Friday 4 July 2014

3. Innovating for growth Ambient launch concept Friday 4 July 2014

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