1. A VISION FOR OUR CLUB
A Guiding Principles Framework for Success
To be recognised, throughout the football world as a premier, sustainable and
entertaining football club which -
 is supporter owned and fan governed
 is free of egos and factions
 is rooted in its communities and respectful of its heritage
 draws its support from a diverse range of lovers of sport
 plays to entertain at the highest level with passion, skill, integrity and a desire to win
 retains a strong focus on youth development
 recruits motivated, intelligent and tenacious players
 pays players for future performance rather than past performance
 operates within budget at all times
 plays on a 3G pitch in a stadium which is owned by a charitable trust, operating for the
benefit of all the people of West Fife
 is transparent in all its activities and welcomes feedback from all stakeholders
 creates an atmosphere in which all staff are motivated to excel and to embrace ‘our vision’
and are appreciated for so doing
 is managed, marketed and developed, both on and off the field, to the highest professional
standards
 is a force to be reckoned with in Scottish football.
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