1. Masthead: The
masthead is ‘trendy’ showing
that is very popular and used by
many people, this intrigues
people to buy the magazine as
they would like to keep up with
fashion statuses. Also it stands
out as it is biggest writing on the
page. Especially for the female
target audience as they would
like to keep in touch with fashion
and celebrity lifestyles.
Anchorage:
The anchorage is
the name of who is
in the picture, this
tells customers a lot
about the magazine
and it hits the target
audiences that have
a like in ‘Rita Ora’ or
even how they might
like aspects of her
and can find out
more by this
magazine.
Airbrush: This
picture has been digitally
manipulated, to show all
the good bits of Rita Ora,
her red lipstick stands out
as it is the only dark colour
on the picture. Her tattoos
stand out as she is holding
her hands up, which then
goes to stand her hair out,
which inspired the girl type
of target audiences.
Target
Audience: the
type of audience
(age, gender)
that appeals to
the magazine.
Puff: This bit is the persuasive side to the
magazine, it persuades people to buy it, as it
has a chance and a prize that is offered and
this can intrigue them. It can hook the female
audience to spend some time with Rita.
Especially her fans that want to meet her, this
can be a huge opportunity.
Aspiration: The picture
is a picture of Rita Ora looking
her best, this can inspire the
audience to buy the magazine,
this is mainly directed at
girls/women to become like Rita
Ora and find out ways to get
maybe the same hair style,
dress sense so on. They show
the whole picture of Rita Ora
which makes people more
aware of her best features and
not just some parts of her face,
which can automatically hook in
the female audience.
Conations: This
magazine suggests it is for
females. The colours
demonstrate it is more
feminine as there is pink
colours. The picture also
shows that it is for female
audience because you can
see all her best features.