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Elsevier
Mobile Knowledge
In the Know–
On the GoWith more than 10,000 health-related apps available for download, medical/healthcare
is the third-fastest growing app category for both the iPhone®
and Android®
phones.1
#
1
	
	 100+ 	apps and counting
	 1,500+ 	users every day
	 86,000+ 	full text articles downloaded
	6.5 Million 	articles viewed in app
The Rise of the
Mobile Physician
Physicians who use mobile for professional purposes use
it to access news, articles or abstracts (at least weekly):2
	41% use smartphones 45% use tablets
source of
information
for physicians is medical journals1
Elsevier Medical Journal Apps
7%
other
30%
new
technologies
29%
specialty-specific
content
24%
CME articles
11%
practice
management
1
Float Mobile Learning Research, March 2012; 2
Manhattan Research, Taking the Pulse®
U.S. 2014; 3
2014 MedData Group; 4
Epocrates 2013 Mobile Trends Report.
Empowering Knowledge
Physicians are
using mobile for
work-related
content3
	250%	Physicians are more likely to own a tablet
than other consumers1
	 76%	of physicians use mobile applications at work3
	1.	Time efficiency
	2.	Cost efficiency
	3.	Improved quality and continuity
of care
	“Three screen use” is becoming the norm:
	65%	of physicians own or use a smartphone,
tablet, and desktop/laptop for work2
PAs and NPs are heaviest workday mobile
device users, but all clinicians spend the most
time on smartphones and tablets after work4
5pm
to
12am
Portability and the
Power of Knowledge
Top 3 reasons for physician
adoption of mobile health:3
The Elsevier
App Advantage
Benefits of Elsevier Medical Journal Apps:
•	 Read journals anytime, anywhere, online or off
•	 View and share images, tables and figures—
pinch and zoom for a better look
•	 Access and download
article PDFs
•	 Search current and
past issues with free
text search
•	 Watch videos to add
depth to content
•	 Access past issues
Learn more about Elsevier Medical Journal Apps:
elsevier.com/journals-apps

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Infographic: Modern physicians go mobile

  • 1. Elsevier Mobile Knowledge In the Know– On the GoWith more than 10,000 health-related apps available for download, medical/healthcare is the third-fastest growing app category for both the iPhone® and Android® phones.1 # 1 100+ apps and counting 1,500+ users every day 86,000+ full text articles downloaded 6.5 Million articles viewed in app The Rise of the Mobile Physician Physicians who use mobile for professional purposes use it to access news, articles or abstracts (at least weekly):2 41% use smartphones 45% use tablets source of information for physicians is medical journals1 Elsevier Medical Journal Apps 7% other 30% new technologies 29% specialty-specific content 24% CME articles 11% practice management 1 Float Mobile Learning Research, March 2012; 2 Manhattan Research, Taking the Pulse® U.S. 2014; 3 2014 MedData Group; 4 Epocrates 2013 Mobile Trends Report. Empowering Knowledge Physicians are using mobile for work-related content3 250% Physicians are more likely to own a tablet than other consumers1 76% of physicians use mobile applications at work3 1. Time efficiency 2. Cost efficiency 3. Improved quality and continuity of care “Three screen use” is becoming the norm: 65% of physicians own or use a smartphone, tablet, and desktop/laptop for work2 PAs and NPs are heaviest workday mobile device users, but all clinicians spend the most time on smartphones and tablets after work4 5pm to 12am Portability and the Power of Knowledge Top 3 reasons for physician adoption of mobile health:3 The Elsevier App Advantage Benefits of Elsevier Medical Journal Apps: • Read journals anytime, anywhere, online or off • View and share images, tables and figures— pinch and zoom for a better look • Access and download article PDFs • Search current and past issues with free text search • Watch videos to add depth to content • Access past issues Learn more about Elsevier Medical Journal Apps: elsevier.com/journals-apps