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Still Drinks Consumption (Volume and Growth) Forecast
to 2021 – Asia
Ken Research Pvt. Ltd.
• Still drinks refers to drinks that include ready-to-drink fruit or non-
fruit that typically contains juice content of lower than 25 percent,
and water is also included in this sweetened flavor. Sugar, artificial
flavoring and coloring may be added and which are sweetened non-
carbonated water-based flavored beverages.
• The non-carbonated markets are growing at a double-digit growth
rate. This segment is led by fruit juice. There has been a strong shift
in the consumer beverage demand towards non-carbonated
alternatives, creating new opportunities for drinks manufacturers in
the country.
Ken Research Pvt. Ltd.
Factors Leading To Industry Growth
Ken Research Pvt. Ltd.
Juice Category to Lead Market
Ken Research Pvt. Ltd.
• The juice category is the fastest growing segment at present, at 30-35 per cent per annum
growth. The fruit drinks category has also been witnessing growth of around 10-15 per cent
annually. Metropolitan cities are the largest consumers of non- carbonated drinks and are
going to be the biggest consumers.
• A fruit juice is a liquid that is naturally contained and extracted from fruits. It is commonly
consumed as a beverage or used as an ingredient or flavouring agent in foods. Owing to its
refreshing nature, nutritional benefits and a good source of instant energy, the fruit juice
market will undoubtedly grow at an increasing rate.
• Where, the Indian juice market is dominated by Dabur’s Real fruit juices, while PepsiCo’s
Tropicana has a 45 per cent market share. Real is the market leader in the packaged fruit
juices category with over 50 per cent market share.
Major Challenges Faced By The Still Drink
Market
Ken Research Pvt. Ltd.
Scope Of The Report
• Overview of he Still Drinks market in Asia.
• Insight regarding factors leading to its growth.
• Detailed information on the current market trends
in the market. In addition, the publication also
includes the information regarding current
scenario and challenges faced by the industry.
• Leading players in the market.
Ken Research Pvt. Ltd.
CONTACT US
• To know more on coverage, click on the link below:
https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks-
market-asia-2019/1446-11.html
• Related Reports:
• https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks-
market-east-europe-2019/1420-11.html
• https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks-
market-latin-america-2019/1421-11.html
• Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-124-4230204
Ken Research Pvt. Ltd.

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STILL DRINKS MARKET IN ASIA TO 2019: MARKET GUIDE: KEN RESEARCH

  • 1. Still Drinks Consumption (Volume and Growth) Forecast to 2021 – Asia Ken Research Pvt. Ltd.
  • 2. • Still drinks refers to drinks that include ready-to-drink fruit or non- fruit that typically contains juice content of lower than 25 percent, and water is also included in this sweetened flavor. Sugar, artificial flavoring and coloring may be added and which are sweetened non- carbonated water-based flavored beverages. • The non-carbonated markets are growing at a double-digit growth rate. This segment is led by fruit juice. There has been a strong shift in the consumer beverage demand towards non-carbonated alternatives, creating new opportunities for drinks manufacturers in the country. Ken Research Pvt. Ltd.
  • 3. Factors Leading To Industry Growth Ken Research Pvt. Ltd.
  • 4. Juice Category to Lead Market Ken Research Pvt. Ltd. • The juice category is the fastest growing segment at present, at 30-35 per cent per annum growth. The fruit drinks category has also been witnessing growth of around 10-15 per cent annually. Metropolitan cities are the largest consumers of non- carbonated drinks and are going to be the biggest consumers. • A fruit juice is a liquid that is naturally contained and extracted from fruits. It is commonly consumed as a beverage or used as an ingredient or flavouring agent in foods. Owing to its refreshing nature, nutritional benefits and a good source of instant energy, the fruit juice market will undoubtedly grow at an increasing rate. • Where, the Indian juice market is dominated by Dabur’s Real fruit juices, while PepsiCo’s Tropicana has a 45 per cent market share. Real is the market leader in the packaged fruit juices category with over 50 per cent market share.
  • 5. Major Challenges Faced By The Still Drink Market Ken Research Pvt. Ltd.
  • 6. Scope Of The Report • Overview of he Still Drinks market in Asia. • Insight regarding factors leading to its growth. • Detailed information on the current market trends in the market. In addition, the publication also includes the information regarding current scenario and challenges faced by the industry. • Leading players in the market. Ken Research Pvt. Ltd.
  • 7. CONTACT US • To know more on coverage, click on the link below: https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks- market-asia-2019/1446-11.html • Related Reports: • https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks- market-east-europe-2019/1420-11.html • https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/still-drinks- market-latin-america-2019/1421-11.html • Contact: Ken Research Ankur Gupta, Head Marketing & Communications query@kenresearch.com +91-124-4230204 Ken Research Pvt. Ltd.