Rise of Networks

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The change in commerce that you are experiencing, the business jolting transformations caused by Social Networks are all the result of "the rise of networks" and guess what? You ain't seen nothing yet.

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Rise of Networks

  1. 1. The Rise       Of ManyToMany Networks
  2. 2. Humans Have Always been social beings. Well maybe not quite...
  3. 3. Ok, this is more like it...
  4. 4. But for a long Time we remained isolated and ignorant Even when...
  5. 5. We lived in Towns and Cities we remained ignorant and uninformed.
  6. 6. Then something magical begun to happen...
  7. 7. We got connected.
  8. 8. ...and we still had anonymity if we wanted.
  9. 9. Connection gave us information. Information gave rise to networks.
  10. 10. Networks gave us Power.
  11. 11. Power to Reward and Punish... with staggering speed.
  12. 12. <ul><li>Reward </li></ul><ul><li>Positive Transaction </li></ul><ul><ul><li>- Buy </li></ul></ul><ul><ul><li>- Share </li></ul></ul><ul><ul><li>- Promote </li></ul></ul><ul><ul><li>- Engage </li></ul></ul><ul><ul><li>- Retain </li></ul></ul><ul><li>Punish </li></ul><ul><li>Negative Transaction </li></ul><ul><ul><li>- Don't Buy </li></ul></ul><ul><ul><li>- Don't Share </li></ul></ul><ul><ul><li>- Demote </li></ul></ul><ul><ul><li>- Silence </li></ul></ul><ul><ul><li>- Destroy* </li></ul></ul>
  13. 13. Every participant in the network has power... Including Businesses
  14. 14. Each Business has the power To define itself...
  15. 15. Every Business and organization will be defined...
  16. 16. with Rewards or Punishements  Remember...Silence IS punishment
  17. 17. Not playing the game doesn't mean you aren't being scored. 
  18. 18. Business must focus on 'Network Equity' as much as they do on financial equity.  How do you quantify it? How do you valuate it? How do you protect and nurture it? But what IS Network Equity? Is more always better?  How do you use it? Can you?  Should you?

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