6. Interviews
• http://www.youtube.com/watch?v=hqkXKPgz
TnA
Interviews are used as a
marketing technique as
people can go and watch
the interviews on
YouTube and find out
more information about
the film and will make
them want to go and
watch the film.
7. Posters
The reason they had a range of posters of
different characters was because the scale
of their marketing for this film was very
large.