Today's successful founders and talent leaders understand the importance of hiring. Here's what they have to say.

1. Hiring is…
The importance of recruiting in the words of four successful startup founders & leaders

2. “The most important thing you can do for your organization – more than sales, more
than product, more than good engineering. Your company is ultimately a function of
the people there. Once you figure out product market fit, it’s the most important
thing you can be spending time on.”
- Spenser Skates, CEO and Co-Founder of Amplitude
Hiring is...

3. “Hands down the most difficult thing I’ve had to do. I’m only now getting the hang of
it. It’s way harder than coding.”
- John Coogan, CTO and Co-Founder of Soylent
Hiring is...

4. “A sleeper cell kind of problem, almost every failure can be traced back to it. It’s the
hardest thing that you don’t want to do, but that you have to do.”
- Karthik Sridharan, CEO and co-founder of Kinnek
Hiring is...

5. “Creating the values and culture that your company’s success hinges upon.”
- Scott Zindell, Talent Manager at Getaround
Hiring is...

6. Hiring is hard, but it’s critical, and it’s the function that drives
your company’s excellence on every other front.
So there you have it
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The Ultimate Guide to Startup Hiring