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Consumer Electronics in Greece
Date: January 7, 2013
Pages: 76
Price: US$ 1,900.00
ID: CA266A97BF9EN
The Greek Government announced new austerity measures in 2011 in an attempt to restore the country’s
finances. The new measures included extra taxation for profitable businesses as well as consumers
through new property and gambling taxes. In addition, the new package included further taxation for those
on high incomes and extra taxation for all Greek citizens through electricity bills, depending on the size of
their home. The reduction of disposable incomes and the higher unemployment rate...
Euromonitor International's Consumer Electronics in Greece report offers a comprehensive guide to the
size and shape of the in-home, portable and in-car consumer electronics products markets at a national
level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies
the leading companies, the leading brands and offers strategic analysis of key factors influencing the
market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the
market is set to change.
Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics,
Portable Consumer Electronics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Consumer Electronics market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business
reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai,
Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts
worldwide, Euromonitor International has a unique capability to develop reliable information resources to
help drive informed strategic planning.
Table of Content
Executive Summary
New Austerity Measures Create Further Drop in Sales
Mobility and Connectivity Key Drivers
Legislation and Operations
Good Performance of Internet Retailing, Specialists Maintain Lead
Social Criteria Affect Sales of Consumer Electronics
Weak Forecast Expected Due To Insecurity
Key Trends and Developments
New Austerity Measures Further Reduce Sales
Mobility and Connectivity Are Key Drivers
Legislation and Operations
Consumer Electronics in Greece 2
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Good Performance of Internet Retailing, With Specialists Maintaining Lead
Social Criteria Affect the Sales of Consumer Electronics Market
Market Data
Table 1 Sales of Consumer Electronics by Category: Volume 2006-2011
Table 2 Sales of Consumer Electronics by Category: Value 2006-2011
Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2006-2011
Table 4 Sales of Consumer Electronics by Category: % Value Growth 2006-2011
Table 5 Consumer Electronics Company Shares 2007-2011
Table 6 Consumer Electronics Brand Shares 2008-2011
Table 7 Sales of Consumer Electronics by Distribution Format 2006-2011
Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2011-2016
Table 9 Forecast Sales of Consumer Electronics by Category: Value 2011-2016
Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources
Germanos SA in Consumer Electronics (greece)
Strategic Direction
Key Facts
Summary 2 Germanos SA: Key Facts
Summary 3 Germanos SA: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
Summary 4 Germanos SA: Competitive Position 2011
Intersys SA in Consumer Electronics (greece)
Strategic Direction
Key Facts
Summary 5 Intersys SA: Key Facts
Summary 6 Intersys SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Intersys SA: Competitive Position 2011
Plaisio Computers SA in Consumer Electronics (greece)
Strategic Direction
Key Facts
Summary 8 Plaisio Computers SA: Key Facts
Summary 9 Plaisio Computers SA: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 10 Plaisio Computers SA: Private Label Portfolio
Competitive Positioning
Summary 11 Plaisio Computers SA: Competitive Position 2011
Sony Hellas SA in Consumer Electronics (greece)
Strategic Direction
Key Facts
Summary 12 Sony Hellas SA: Key Facts
Summary 13 Sony Hellas SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Sony Hellas SA: Competitive Position 2011
Consumer Electronics in Greece 3
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Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 12 Sales of Computers and Peripherals by Category: Volume 2006-2011
Table 13 Sales of Computers and Peripherals by Category: Value 2006-2011
Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2006-2011
Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2006-2011
Table 16 Computers and Peripherals Company Shares 2007-2011
Table 17 Computers and Peripherals Brand Shares 2008-2011
Table 18 Sales of Computers and Peripherals by Distribution Format 2006-2011
Table 19 Forecast Sales of Computers and Peripherals by Category: Volume 2011-2016
Table 20 Forecast Sales of Computers and Peripherals by Category: Value 2011-2016
Table 21 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2011-2016
Table 22 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2011-2016
Table 23 Tablets by Operating System 2010-2013
Table 24 Sales of Computers by Category: Business Volume 2006-2011
Table 25 Sales of Computers by Category: Business Value MSP 2006-2011
Table 26 Sales of Computers by Category: % Business Volume Growth 2006-2011
Table 27 Sales of Computers by Category: % Business Value MSP Growth 2006-2011
Table 28 Forecast Sales of Computers by Category: Business Volume 2011-2016
Table 29 Forecast Sales of Computers by Category: Business Value MSP 2011-2016
Table 30 Forecast Sales of Computers by Category: % Business Volume Growth 2011-2016
Table 31 Forecast Sales of Computers by Category: % Business Value MSP Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 32 Sales of In-Car Entertainment by Category: Volume 2006-2011
Table 33 Sales of In-Car Entertainment by Category: Value 2006-2011
Table 34 Sales of In-Car Entertainment by Category: % Volume Growth 2006-2011
Table 35 Sales of In-Car Entertainment by Category: % Value Growth 2006-2011
Table 36 In-Car Entertainment Company Shares 2007-2011
Table 37 In-Car Entertainment Brand Shares 2008-2011
Table 38 Sales of In-Car Entertainment by Distribution Format 2006-2011
Table 39 Forecast Sales of In-Car Entertainment by Category: Volume 2011-2016
Table 40 Forecast Sales of In-Car Entertainment by Category: Value 2011-2016
Table 41 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2011-2016
Table 42 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 43 Sales of Home Audio and Cinema by Category: Volume 2006-2011
Table 44 Sales of Home Audio and Cinema by Category: Value 2006-2011
Table 45 Sales of Home Audio and Cinema by Category: % Volume Growth 2006-2011
Table 46 Sales of Home Audio and Cinema by Category: % Value Growth 2006-2011
Table 47 Home Audio and Cinema Company Shares 2007-2011
Table 48 Home Audio and Cinema Brand Shares 2008-2011
Table 49 Sales of Home Audio and Cinema by Distribution Format 2006-2011
Table 50 Forecast Sales of Home Audio and Cinema by Category: Volume 2011-2016
Table 51 Forecast Sales of Home Audio and Cinema by Category: Value 2011-2016
Consumer Electronics in Greece 4
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Table 52 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2011-2016
Table 53 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 54 Sales of Televisions and Projectors by Category: Volume 2006-2011
Table 55 Sales of Televisions and Projectors by Category: Value 2006-2011
Table 56 Sales of Televisions and Projectors by Category: % Volume Growth 2006-2011
Table 57 Sales of Televisions and Projectors by Category: % Value Growth 2006-2011
Table 58 Sales of LCD TVs by Type 2009-2011
Table 59 Sales of Plasma TVs by Type 2009-2011
Table 60 Televisions and Projectors Company Shares 2007-2011
Table 61 Televisions and Projectors Brand Shares 2008-2011
Table 62 Sales of Televisions and Projectors by Distribution Format 2006-2011
Table 63 Forecast Sales of LCD TVs by Type 2011-2016
Table 64 Forecast Sales of OLED TVs by Type 2011-2016
Table 65 Forecast Sales of Plasma TVs by Type 2011-2016
Table 66 Forecast Sales of Televisions and Projectors by Category: Volume 2011-2016
Table 67 Forecast Sales of Televisions and Projectors by Category: Value 2011-2016
Table 68 Forecast Sales of Televisions and Projectors by Category: % Volume Growth 2011-2016
Table 69 Forecast Sales of Televisions and Projectors by Category: % Value Growth 2011-2016
Table 70 Sales of LCD TVs by Screen Type 2011-2016
Table 71 Digital TVs Network Connectivity 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 72 Sales of Video Players by Category: Volume 2006-2011
Table 73 Sales of Video Players by Category: Value 2006-2011
Table 74 Sales of Video Players by Category: % Volume Growth 2006-2011
Table 75 Sales of Video Players by Category: % Value Growth 2006-2011
Table 76 Video Players Company Shares 2007-2011
Table 77 Video Players Brand Shares 2008-2011
Table 78 Sales of Video Players by Distribution Format 2006-2011
Table 79 Forecast Sales of Video Players by Category: Volume 2011-2016
Table 80 Forecast Sales of Video Players by Category: Value 2011-2016
Table 81 Forecast Sales of Video Players by Category: % Volume Growth 2011-2016
Table 82 Forecast Sales of Video Players by Category: % Value Growth 2011-2016
Table 83 BD Players Network Connectivity 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 84 Sales of Imaging Devices by Category: Volume 2006-2011
Table 85 Sales of Imaging Devices by Category: Value 2006-2011
Table 86 Sales of Imaging Devices by Category: % Volume Growth 2006-2011
Table 87 Sales of Imaging Devices by Category: % Value Growth 2006-2011
Table 88 Imaging Devices Company Shares 2007-2011
Table 89 Imaging Devices Brand Shares 2008-2011
Table 90 Sales of Imaging Devices by Distribution Format 2006-2011
Table 91 Forecast Sales of Imaging Devices by Category: Volume 2011-2016
Consumer Electronics in Greece 5
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Table 92 Forecast Sales of Imaging Devices by Category: Value 2011-2016
Table 93 Forecast Sales of Imaging Devices by Category: % Volume Growth 2011-2016
Table 94 Forecast Sales of Imaging Devices by Category: % Value Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 95 Sales of Portable Players by Category: Volume 2006-2011
Table 96 Sales of Portable Players by Category: Value 2006-2011
Table 97 Sales of Portable Players by Category: % Volume Growth 2006-2011
Table 98 Sales of Portable Players by Category: % Value Growth 2006-2011
Table 99 Portable Players Company Shares 2007-2011
Table 100 Portable Players Brand Shares 2008-2011
Table 101 Sales of Portable Players by Distribution Format 2006-2011
Table 102 Forecast Sales of Portable Players by Category: Volume 2011-2016
Table 103 Forecast Sales of Portable Players by Category: Value 2011-2016
Table 104 Forecast Sales of Portable Players by Category: % Volume Growth 2011-2016
Table 105 Forecast Sales of Portable Players by Category: % Value Growth 2011-2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 106 Sales of Mobile Phones: Volume 2006-2011
Table 107 Sales of Mobile Phones: Value 2006-2011
Table 108 Sales of Mobile Phones: % Volume Growth 2006-2011
Table 109 Sales of Mobile Phones: % Value Growth 2006-2011
Table 110 Mobile Phones Company Shares 2007-2011
Table 111 Mobile Phones Brand Shares 2008-2011
Table 112 Sales of Mobile Phones by Distribution Format 2006-2011
Table 113 Forecast Sales of Mobile Phones: Volume 2011-2016
Table 114 Forecast Sales of Mobile Phones: Value 2011-2016
Table 115 Forecast Sales of Mobile Phones: % Volume Growth 2011-2016
Table 116 Forecast Sales of Mobile Phones: % Value Growth 2011-2016
Table 117 Smartphones by Operating System 2008-2013
Table 118 Mobile Phones by Type of Contract 2006-2011
Consumer Electronics in Greece 6
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