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Acceptable Use Policy: Diminish Your Business Risks Sponsored by:
Nancy Flynn Executive Director The ePolicy Institute Lee Rothman Security Engineer Symantec Hosted Services
Potentially Costly & Protracted Business Risks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
#1 Business Risk: Workplace Lawsuits
Best Practice:  Use Policy to Manage Legal Risks ,[object Object],[object Object],[object Object],Source :  2009 Electronic Business Communication Policies & Procedures Survey,   American Management Association & The ePolicy Institute.
  Amended Federal Rules of Civil Procedure Email & ESI Create Electronic DNA Evidence  ,[object Object],[object Object],[object Object],[object Object]
Best Practice:  Focus on Content, Not Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Welcome to the  New  Sexual Harassment ,[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice:  Enforce Personal Use Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
“ Sexual harassment isn’t about being  chased around the desk anymore.”   — Newsweek ,[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Online Venting Leads to Defamation Claims ,[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Defamatory Online Comments: Click  to Destroy Reputations, Careers & Companies ,[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Content Can Trigger Costly PR Nightmares ,[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Content Can Create Costly Compliance Disasters ,[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice:  Enforce Clear &  Specific  Content Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice: No  Funny Business  Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice: Support Content Rules & AUP with Training  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Best Practice:  Support Policy with Content Control Technology ,[object Object],[object Object],[object Object],[object Object],[object Object]
Best Practice: Exercise Your Legal Right to Monitor ,[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Monitoring Rights & Privacy Realities ,[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice: Support AUP with Content Monitoring & Blocking ,[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
“ You Have No Reasonable Expectation of Privacy ” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Porn Pummels Productivity …and Public Image! ,[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Best Practice: Combat Content Risks with URL Blocks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services Strategy & Vision
Acceptable Use Policy: Best Practices to Minimize Risks ,[object Object],[object Object],[object Object],[object Object]
Acceptable Use Policy: Best Practices to Minimize Risks ,[object Object],[object Object],[object Object],[object Object]
Acceptable Use Policy: Best Practices to Minimize Risks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Acceptable Use Policy: Best Practices to Minimize Risks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Acceptable Use Policy: Best Practices to Minimize Risks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Symantec Hosted Services & Acceptable Usage Policies
We help solve the Top Challenges of Messaging Security  EMAIL-BORNE THREATS CONTINUE TO EVOLVE Symantec State of Spam Report and MessageLabs Intelligence COMPLIANCE WITH USAGE POLICIES Inappropriate Content Confidential Content SENSITIVE DATA IS LEAVING THE ENTERPRISE ,[object Object],[object Object],[object Object],Ponemon Institute, 2009 COST AND COMPLEXITY ,[object Object],[object Object],[object Object],[object Object]
Control Challenges * Ponemon Institute, 2009 Sensitive Data is Leaving the Enterprise ,[object Object],Blocking Inappropriate Images and Content ,[object Object],Ensuring Compliance with Usage Policies ,[object Object],Managing Cost, Efficiency and Accuracy ,[object Object]
Risk of Data Loss ,[object Object],[object Object],[object Object],[object Object],Confidential Ponemon Institute, 2009  IIDC nformation Protection and Control Survey: Data Loss Prevention and Encryption Trends 2008  emails contains confidential information of data loss occurs through email of all data loss cases are due to insider negligence 1:400 56% 88%
How our service works… MessageLabs Email Content Control  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How our service works… MessageLabs Email Image Control ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Business Benefits of our Services Email Image Control and Content Control ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Reduce Risk Increase Confidence Lower Costs
Cloud computing vs. SaaS Where do we fit in?
General Benefits of SaaS Lower Total Cost of Ownership  (TCO)  Simplified Management  Shorter Deployment Time Seamless Integration  No hardware. No software.  Little  maintenance  Ease Internal IT Pains 
Symantec does it better Highest SLA Performance backed by  Cash-Back Remediation  Best SaaS Support: 24x7X365 95% satisfaction+  Global, redundant infrastructure 14 data centers  Converged Threat Analysis  Powered by Skeptic TM  Market Leader 
Next Steps ,[object Object],[object Object],[object Object],[object Object]
 
The ePolicy Institute™ www.epolicyinstitute.com  [email_address] ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Thank You Sponsors!  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Symantec Hosted Services www.messagelabs.com  (866) 460-0000

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Acceptable use policy webcast slides

  • 1. Acceptable Use Policy: Diminish Your Business Risks Sponsored by:
  • 2. Nancy Flynn Executive Director The ePolicy Institute Lee Rothman Security Engineer Symantec Hosted Services
  • 3.
  • 4. #1 Business Risk: Workplace Lawsuits
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30. Symantec Hosted Services & Acceptable Usage Policies
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37. Cloud computing vs. SaaS Where do we fit in?
  • 38. General Benefits of SaaS Lower Total Cost of Ownership (TCO)  Simplified Management  Shorter Deployment Time Seamless Integration  No hardware. No software. Little maintenance  Ease Internal IT Pains 
  • 39. Symantec does it better Highest SLA Performance backed by Cash-Back Remediation  Best SaaS Support: 24x7X365 95% satisfaction+  Global, redundant infrastructure 14 data centers  Converged Threat Analysis Powered by Skeptic TM  Market Leader 
  • 40.
  • 41.  
  • 42.

Editor's Notes

  1. Kelly:
  2. The top messaging security challenges facing your organization include: Email-borne Threats Continue to Evolve - From 2001 to 2010, spam volume grew from 8% of all email volume to over 80% of all emails. In fact, many enterprise customers are finding that over 95% of their email traffic is spam. Spammers are getting more sophisticated, and spam blocking is becoming more complicated. Attackers are motivated by financial gain and seek to sell private information in what has become a well organized underground economy. Sensitive Data is Leaving the Enterprise – Data loss can occur across a variety of vectors including email. Most data loss occurs as a result of employee error, but a 2009 Ponemon Institute study revealed that 59% of ex-employees took confidential information with them when they left. Ensuring Compliance with Usage Policies – To minimize legal risk and ensure email can be used as an effective tool for sharing confidential information with key business partners, businesses need effective tools for monitoring behavior and enforcing Acceptable Usage Policies that govern distribution of inappropriate content or mandate encryption. Managing Cost and Complexity – As the threat landscape evolves and businesses undergo changes, the cost of maintaining an effective messaging security environment can increase. Businesses need a solution that is easy to deploy and manage further protecting them and mitigating risks. Today, I’ll focus in on how we enforce usage policies.
  3. What are the common challenges that organizations are facing today in the content of email communications? Protecting users (employees) is not only a productivity issue, but also a legal issue in many cases. Organizations need to ensure that email communications of an inappropriate nature do not reach employee inboxes. This means guarding against both email content and images of an offensive or inappropriate nature. Compliance is also a driver for many organizations with steep and mounting fines imposed for failure to protect confidential data from being improperly distributed. Data leakage is a growing issue for many businesses. Proprietary and confidential documents, content and images leaving organizations without authorization or even mistakenly distributed to incorrect recipients can damage company brand and reputation. It can be a costly task to monitor and maintain the filters necessary to ensure these issues are prevented from happening. Often, accuracy can be a moving target with legitimate emails also being blocked by the same rules created to protect company content & operational efficiency.
  4. Recent studies have found that confidential data is frequently found in email communications. While the fact that email is used for this is likely not surprising, what is surprising is that most companies are not scanning their email to monitor this data. This leaves organizations at serious risk. Confidential data could result in litigation, regulatory fines, or loss of reputation and business.
  5. MessageLabs Email Content Control service identifies and controls confidential or inappropriate content within emails and attachments sent or received by employees. Comprehensive rule-building processes allow you to quickly and easily establish policies and actions for matching email content. The service scans within subject, header and body as well as supported PDF, MS Office & compressed file attachments. Notifications are configurable for each rule and the action type attached to it. A customizable word list threshold allows administrators to establish how many occurrences of keywords or phrases must be present before a rule and action are applied. Our service also provides extended character list recognition to allow for rules and actions to be applied to non-western characters.
  6. MessageLabs Email Image Control service scans emails and attachments to identify, control and block inappropriate images entering or leaving your network. Powered by an extremely accurate image scanning engine, the service is particularly suited for the detection of pornographic images. The service is customizable with approved sender and recipient lists to help you accurately prevent or allow users to send and receive images. Signature databases are also customizable to allow administrators to create local databases of images that are proprietary or specific in nature. An additional feature to improve accuracy is the optional global image signature database which is submitted by the MessageLabs client community and maintained by MessageLabs. This allows access to a database of images that are emerging as newly discovered inappropriate images.
  7. Using the MessageLabs Image Control and Content Control services allows you to reduce your risks of data loss, sexual harassment, regulatory fines and penalties and loss of reputation or business. Our services can also allow you to lower your costs by increasing employee productivity with more efficient email use. Because our services are hosted, upgrades and hardware/software maintenance are managed by MessageLabs and are included in the subscription cost. Image and Content Control services integrate with our Anti-Virus and Anti-Spam services as well and are easily administered from the same user interface. Our services will allow you to enforce your acceptable use policies and monitor your email and email attachments whether they are inbound or outbound. An additional value MessageLabs delivers is through our aggressive service level agreement.