1. Kathrine Troyanova
Your personal development consultant
Mobile Software
Services
Experience
Technologies
EffectiveSoft is a world-known software
development company since 2001
• A full project development cycle: requirements analysis, function
specification development, graphical design, programming, QA
services, deployment and integration.
• Business applications • Games • Multimedia software
• Navigation/Traveling • Educational mobile software
• Finance • Time management • Telecommunication
• iOS • Android • BlackBerry • Windows Phone 7 • Symbian
Kathrine.Troyanova@effective-soft.com

2. 10 Facts about EffectiveSoft
 In 2009 we implemented twice
more projects than we did in 2007.
 86% of the projects had their
continuation in new versions and
offers.
 4 companies have organized their
Software Development Centers at
EffectiveSoft.
 Two of three our customers
recommend us to their partners.
 In a period of time April, 2008 - April,
2009 the number of our partners was
doubled.
 In 2006 EffectiveSoft became
Microsoft Certified Partner;
in 2008 the company received
Microsoft Gold Certified status.
 Now we have 10 times more
employees than we had 4 years ago.
 The lowest price paid for a project
was $50.
 The most extensive project
included more than one million lines
of code.
 The implementation of the shortest
project took just 3 hours.
Mobile software services
New Apple platform has «blown up» the mobile market. Today we offer you to
keep pace with innovative technologies by using our mobile development
services for iOS (a new name for the operating system for iPhone/iPad).
Google OS rapidly gains
popularity and market share. Don't
miss the chance to enter a new
market of mobile applications.
We are ready to offer you:
• Highly qualified Android developers
• The latest models of Android-based
devices for application testing
• Smooth development process
iPhone/iPad software development
EffectiveSoft has a rich experience in mobile
software development on the BlackBerry operating
system. We provide customers with BlackBerry
development services, including browser-based
applications, DS Studio mobile software solutions
and other applications for mobile devices.
Android applications
BlackBerry software

3. EffectiveSoft has been providing
mobile software development
services for more than 10 years.
Our experience includes the
development of both simple Java
apps for first generation of mobile
phones and advanced solutions
based on modern mobile platforms
such as iOS and Android.
Domain experience
Business software
Mobile applications for e-commerce,
online trading and business
management..
Navigation and traveling
Various software for GPS navigation
needs. Solutions for tourists and
travelers.
Mobile games
Professional mobile game
development services (scenario,
graphics, gameplay...).
Educational software
Dictionaries, mobile databases,
handbooks, guides, question-
answering systems.
Time management
Advanced solutions for managing
business workflows with the help of
up-to-date mobile and
communication technologies.
Finance
Mobile banking, stock exchange
trading platform.
Telecommunication
TV-broadcasting, online mobile
media services.
Mobile multimedia
Mobile multimedia solutions.

4. About Solution
The City Trading App, designed for
Android and BlackBerry mobile devices,
provides the clients with full and secure
access to the account of the City Index
online trading platform.
With the help of this application it
becomes possible to stay up-to-date with
the very latest price movements on
multiple commodity markets and act on
them wherever the client is and at any
time.
The City Trading App enables the clients
to monitor and perform all the necessary
actions on the personal account.
Portfolio - City Trading App
for Android and BlackBerry
Project Resume:
Workload About 3700 man-hours
Project team A project manager, 1 QA specialist,
2 Android developers (Java), 2
Blackberry developers 1 designer
Documentation Functional specifications,
Architecture Overview, Project plan,
Test cases, Test plan
Lines of code About 30300
Languages Java
Technologies Android SDK
Subversion, Test Track Pro,
Blackberry 6.0, Blackberry 6.0 JDK
Industry Financial Services

5. About Solution
Selecting Travel Loyalty Program
Bonuses (STLPB) is a system for
delivering travel loyalty program
bonus incentives to travelers while
they are booking a trip online. The
system also tracks user’s (user is the
traveler booking online) program
point totals and recommends the
best traveler’s bonuses to optimize
their points gathering.
The system allows a user to:
 Track frequent flyer points and
miles in popular travel programs in
one convenient location;
 Find miles and points bonuses with
partner airlines, hotels, credit cards,
and rental cars;
 Calculate and sort the trip miles
and
points for every frequent traveler
program associated with the tickets;
 See the miles expiration dates,
redeemable miles and progress
towards awards, elite qualifying
miles and segments on a progress
bar.
Portfolio - STLPB
System of Selecting Travel Loyalty Program Bonuses
Project Resume:
Workload About 9500 man-hours
Project team Project manager, Software
development team, QA team,
Designers
Documentation System requirements specifications,
GUI specifications, test cases
Lines of code 113 000
Languages PHP, JavaScript, SQL, ActionScript 3,
MXML, Objective-C, ActionScript 2
Industry Business & Traveling

6. Address:
EffectiveSoft Ltd.
3, Ya. Kolasa Str.,
220002, Minsk, Belarus.
E-mail: contact@effectivesoft.com
Phone: +375 17 284 60 00
Fax: +375 17 292 05 84
Alexey Galushko
Department Manager
Contact Information
Phones:
+375 17 284 60 00
+375 29 655 81 17
Email:
contact@effectivesoft.com
Address:
EffectiveSoft Ltd.
3, Ya. Kolasa Str.,
220002, Minsk, Belarus.