An overview of Australia\'s largest and most successful online rewards program delivering real rewards for consumers whilst connecting clients to consumers based on their demographic profiles and with the express permission from the consumers.
1. About Us
• Australia’s largest online mall
• Over $20m direct online sales p.a.
• 1.3 million registered members
• Over 500,000 active members
• Over $7m spent on member
acquisition
• 10 years online experience
Reach over
Statistics
• 1.5 million visits per month
• 50,000 members login per day
500,000 Australians online
Member Verification
• Double opt-in
• Email, mobile and postal
Demographics The leading online rewards program in Australia
RewardsCentral has become one of Australia’s largest online communities
since its inception in 1999, connecting people and businesses online. Our
13-17 yrs
6.8% 18-24 yrs multi-award winning Australian business continues to grow from strength to
26.3%
55+ yrs
strength, providing online marketing and advertising solutions to Australia’s
6.3% leading consumer brands and agencies.
25-34 yrs
45-54 yrs 30.8% We encourage and reward Australians for shopping online, with over
10.8%
35-44 yrs $7million to-date invested in member acquisition (over 50% invested offline
19%
in TV, radio and print).
Age
RewardsCentral allows members from all corners of Australia to access
exclusive offers, shop online in safety, bid on auctions, get guaranteed
rewards and much more. With shops in 20 different categories and hundreds
of listings, we drive over $20million in direct online sales each year for our
53% 47% shopping partners alone.
Gender
Database Snapshot - B2C & B2B
Over $200k • 32% are parents with kids under 18 living at home
3%
$150k - $200k Under
• 73% are over 25 years old
3% $25k
20%
• 10% are seniors over 55 years old
$100k - $150k
$25k -
• 74% have broadband connections at home
10%
$50k
31% • 57% are travel enthusiasts
$50k - • 8% work in managerial positions
$75k - $100k $75k
14% 18%
Income
Contact Us - Phone: +61 2 9409 8600 sales@permissioncorp.com
2. Database Segmentation
Individual
Advertising Options
Gender* RewardsCentral allows you to meet the most
Location* demanding briefs with our variety of online
Age* Dynamic marketing and advertising solutions:
Marital Status* Profiling
Education also available
Ethnicity
Languages Permission Email
Cost per Impression
Household Create brand awareness and
Main Wage Earner
promote your business with
Parent
Age of Children targeted and personalised
Grocery Buyer permission email
Household Income*
Vehicles Banners
Pets
Cost per Impression
Take advantage of over 50,000
Job
Employment Status unique daily logins with home
Income page banners. Sizes are:
Industry* • 80 x 640 pixels
Job Title*
• 250 x 300 pixels
Responsibility Levels
Employee Numbers
Company Revenue Email Newsletters
Company Location Cost per Impression
SME Ownership Reach all 500,000+ active
members by advertising in the Banner placement on RewardsCentral
Interests monthly email newsletter member’s home page
General Interests*
Movie Genres
Sports* AdClicks
Cost per Click
Internet & Technology Text-based advertising on the RewardsCentral site. Drive thousands
Internet Usage of eyeballs to your site each day with rates starting from 2¢ per click!
Online Shopping
Connection Type
Internet Service Provider Online Surveys
Tech Devices Request a quote
Mobile Phone & Usage Research your consumer market with RewardsCentral – a proven
Mobile Service Provider partner for online market research with over 7 years experience
Financial Services
Financial Service Providers Shopping Network
Financial Product Types Cost per Sale
Credit Cards Owned Stimulate more online sales by listing in the RewardsCentral online
Insurance Service Providers shopping mall
Insurance Policy Types
Travel Online Catalogues
Domestic Leisure Travel Cost per View
International Leisure Travel Drive thousands of unique consumers to view your catalogue with
Domestic Business Travel RewardsCentral’s online catalogue hosting
International Business Travel
Health
Health Conditions
Household & Family Health
*Options available under Standard Targeting.
Contact Us - Phone: +61 2 9409 8600 sales@permissioncorp.com Part of the PermissionCorp™ Group of Companies