This advertorial was for a client who does custom window tinting. Advertorials read like a news story but are written in a way that are clearly advocating the client.

1. Residential Window Tinting-Savings,Comfort and Beauty
N icole Sudduth and her family love their
home with dozens of windows. It provides
them with natural light and a beautiful view of the
possible with blinds.
Crews from American Window Tinting visited
window tinting dealer in the Northwest Arkansas
region. The company earned 2010 Arkansas
Dealer of the Year and the 2010 National
in late spring to install the window tinting
outdoors. What they weren’t so excited about treatments in the home. New Dealer of the Year.
was the amount of heat that all those windows let Although he’s fairly new to exclusively selling
in, or the fact that the rays faded their furniture. “The guys who came to the house were
courteous and professional,” Nicole says. “I 3M products, Bob has been providing the latest
The family lives at 11956 in energy-saving window tinting since 1981.
Beau Chalet Drive in Highfill “Block the heat, would have them all back
again.” “I was green before green was cool,” he says
and their home is part of the
2011 Parade of Homes. keep the view...” Time will tell just how with a grin.•
much money the family saves
The family first looked in on electricity bills from less air conditioning use,
to various window treatments but everywhere but Nicole said she can already tell the window
they went, they were told to call Bob Bruder tinting makes the home more comfortable.
at American Window Tinting. Bob Bruder, of
American Window Tinting, is an award-winning “So far it’s been amazing how much cooler it
dealer for 3M window tinting products. The is in here,” she says.
Sudduth’s neighbor is a satisfied American Bob Bruder says he decided to sell 3M
Window Tinting customer and even the store window tinting products exclusively because of
where they considered buying blinds made the the high quality and product warranty that the
recommendation. company provides. The product is so good that
Nicole is glad she followed their advice. he’s never had to use the warranty.
Not only did she get a quality product at a fair “I’ve never had the film go bad,” he says.
price, the family can still look out their many
American Window Tinting is the only 3M
windows—something that wouldn’t have been