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GLEIKA AMADEU – 413108453
RAYANE GONÇALVES – 413110129
DOUGLAS MARDEGAN – 413102615
DANIELLY LIMA – 913114049
BRASILEIRO É CRIATIVO
AGÊNCIA: INFINITA
CAMPUS: VERGUEIRO
PERÍODO: NOTURNO
TURMA: 5º SEMESTRE
UNIVERSIDADE NOVE DE JULHO
SÃO PAULO - 2015
Estação
da
Luz
Justificativa
É uma imagem criativa, pois retrata a poesia de
uma forma totalmente inovadora, porém, só quem
chega mais perto da imagem percebe o seu
diferencial: o contorno do desenho é feito com
trechos de uma poesia, que forma um rosto de uma
pessoa comum.
Por estar em um local movimentado, chama a
atenção das pessoas pela forma que é exposta, pois
está em uma parede branca simples.
Rua / Perdizes / SP
Justificativa
É criativo, pois o vendedor exibe seus livros em um
varal improvisado, em uma calçada movimentada,
fazendo uma boa exposição de seus produtos.
Por mais que a internet esteja presente cada vez
mais no cotidiano das pessoas, algumas pessoas
ainda preferem adotar a compra física de livros.
Estação
da
Luz
Justificativa
A imagem está situada em uma parede bem
grande, na estação da Luz, especificamente na
interligação entre o Metrô e o trem da CPTM. Nessa
parede contém vários tipos de imagens atuais, mas
produzidas da forma que eram feitos os desenhos
na Pré-História. Por ser um fato inédito, tornou
essas imagens criativas para as pessoas que passam
naquele espaço.

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Brasileiro é Criativo - Agência Infinita

  • 1. GLEIKA AMADEU – 413108453 RAYANE GONÇALVES – 413110129 DOUGLAS MARDEGAN – 413102615 DANIELLY LIMA – 913114049 BRASILEIRO É CRIATIVO AGÊNCIA: INFINITA CAMPUS: VERGUEIRO PERÍODO: NOTURNO TURMA: 5º SEMESTRE UNIVERSIDADE NOVE DE JULHO SÃO PAULO - 2015
  • 3. Justificativa É uma imagem criativa, pois retrata a poesia de uma forma totalmente inovadora, porém, só quem chega mais perto da imagem percebe o seu diferencial: o contorno do desenho é feito com trechos de uma poesia, que forma um rosto de uma pessoa comum. Por estar em um local movimentado, chama a atenção das pessoas pela forma que é exposta, pois está em uma parede branca simples.
  • 5. Justificativa É criativo, pois o vendedor exibe seus livros em um varal improvisado, em uma calçada movimentada, fazendo uma boa exposição de seus produtos. Por mais que a internet esteja presente cada vez mais no cotidiano das pessoas, algumas pessoas ainda preferem adotar a compra física de livros.
  • 7. Justificativa A imagem está situada em uma parede bem grande, na estação da Luz, especificamente na interligação entre o Metrô e o trem da CPTM. Nessa parede contém vários tipos de imagens atuais, mas produzidas da forma que eram feitos os desenhos na Pré-História. Por ser um fato inédito, tornou essas imagens criativas para as pessoas que passam naquele espaço.