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i m p a c t               l e a r n i n g                     s y s t e m s             i n t e r n a t i o n a l


                                                    Situation
                                                    Information Builders’ technical support team had a wealth of experience
                                                    and a solid track record for customer satisfaction, but had experienced some
                                                    turnover in the past 2 to 3 years. Stu Madison, Vice President of Corporate
                                                    Technical Support Services, decided to look for a training program that would
                                                    enable his team to deliver world class service. This program would:


 Improving Customer                                 •	   T
                                                         	 rain	Technical	Support	Representatives	in	the	US	and	other	international	
 Satisfaction and                                        locations to deliver world-class customer service.
 Retention                                          •	   T
                                                         	 rain	managers	and	supervisors	on	the	coaching	skills	and	tools	needed	to	
                                                         ensure a comprehensive program that would deliver sustainable results.

                                                    Action Taken
                                                    Information Builders turned to Impact Learning Systems to increase the
                                                    communication skills of its Global Technical Support Team. Technical Support
                                                    Representatives,	supervisors,	and	managers	completed	the	Essentials of
                                                    Technical Support™ online learning program. To ensure the success of the
                                                    course, managers also completed the coaching program, Making It Happen™.
                                                    All participants received the Technology Services Industry Association ’s CSP-1
                                                    certification and the managers also received TSIA’s CSP-S certification upon
                                                    completion of the programs.

                                                    “This course is a great way to teach new customer support reps (and remind
                                                    more experienced ones) of good practices when providing customer support.
                                                    The classroom session is very fun and effective and also a great team building
 A Success Story                                    experience.”
 From Information                                                                                              Information Builders TSR
 Builders
                                                    Results
                                                    •	   Customer	satisfaction	increased	7.4%	from	90%	to	96.7%.	
                                                    •	   P
                                                         	 rofessionalism	scores	were	100%	for	three	consecutive	months	following	
                                                         the training.
                                                    •	   Initial	response	scores	reached	100%,	for	the	first	time,	in	February	2009.	
                                                    •	   Technical	proficiency	was	at	98%.
                                                    •	   Satisfaction	for	resolution	time	was	at	92%.	

                                                    “The Impact training has been effective over the past year. I believe most TSRs
                                                    took what they needed from the training in order to provide better support to
                                                    our customers. The program was set up in such a way that it allowed TSRs to
                                                    recognize their strengths and yet point out areas for improvement. Some actively
                                                    worked on building rapport with our customers while others concentrated on
                                                    handling those challenging and difficult calls.”

 P. O. Box 14110
                                                                                                        Information Builders Supervisor
 San Luis Obispo, CA 93406-4110


 Tel: 800.545.9003 or 805.781.3283 n www.impactlearning.com
 © 2009 Impact Learning Systems International

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Improving Customer Satisfaction and Retention - A Success Story From Information Builders

  • 1. i m p a c t l e a r n i n g s y s t e m s i n t e r n a t i o n a l Situation Information Builders’ technical support team had a wealth of experience and a solid track record for customer satisfaction, but had experienced some turnover in the past 2 to 3 years. Stu Madison, Vice President of Corporate Technical Support Services, decided to look for a training program that would enable his team to deliver world class service. This program would: Improving Customer • T rain Technical Support Representatives in the US and other international Satisfaction and locations to deliver world-class customer service. Retention • T rain managers and supervisors on the coaching skills and tools needed to ensure a comprehensive program that would deliver sustainable results. Action Taken Information Builders turned to Impact Learning Systems to increase the communication skills of its Global Technical Support Team. Technical Support Representatives, supervisors, and managers completed the Essentials of Technical Support™ online learning program. To ensure the success of the course, managers also completed the coaching program, Making It Happen™. All participants received the Technology Services Industry Association ’s CSP-1 certification and the managers also received TSIA’s CSP-S certification upon completion of the programs. “This course is a great way to teach new customer support reps (and remind more experienced ones) of good practices when providing customer support. The classroom session is very fun and effective and also a great team building A Success Story experience.” From Information Information Builders TSR Builders Results • Customer satisfaction increased 7.4% from 90% to 96.7%. • P rofessionalism scores were 100% for three consecutive months following the training. • Initial response scores reached 100%, for the first time, in February 2009. • Technical proficiency was at 98%. • Satisfaction for resolution time was at 92%. “The Impact training has been effective over the past year. I believe most TSRs took what they needed from the training in order to provide better support to our customers. The program was set up in such a way that it allowed TSRs to recognize their strengths and yet point out areas for improvement. Some actively worked on building rapport with our customers while others concentrated on handling those challenging and difficult calls.” P. O. Box 14110 Information Builders Supervisor San Luis Obispo, CA 93406-4110 Tel: 800.545.9003 or 805.781.3283 n www.impactlearning.com © 2009 Impact Learning Systems International