Video: http://www.youtube.com/watch?v=94N9FuicS-g Author: Niklas Heidloff The deck contains a sample scenario that shows how to leverage the great capabilities available in IBM SmartCloud for Social Business and it shows how to extend this functionality via (XPages) apps to implement specific business requirements. IBM SmartCloud for Social Business provides a big set of out of the box functionality. For example you can easily invite guests to your organization without having to add these people to on premises directories first. IBM SmartCloud for Social Business also provides a lot of social functionality like file sharing, forums and more. Furthermore with the latest release you can access files from you mobile devices even when you are offline. In order to implement specific business requirements that the SmartCloud might not provide out of the box, apps can be developed that use the IBM Social Business Toolkit SDK. The partner community scenario demonstrates how you can add workflow functionality and how you can have internal discussions via your own apps. Zeta Insurance is a fictive health insurance company which works with partners, the insurance brokers, to sell their products. The communication with partners is done via a SmartCloud community to which partners can easily be added as guests. Product brochures are stored in the community as files and brokers can ask questions about products via forums. The insurance brokers use the SmartCloud community user experience. The Zeta Insurance support team does NOT use the SmartCloud user interface. Instead the support specialists use an internal support app. This allows them assign questions to certain support specialists so that multiple people don't waste time working on the same questions in parallel. Furthermore the support specialists can have internal discussions before they post answers to questions from partners.

1. Sample Scenario: Partner Community
Leverage IBM SmartCloud for Social Business
and
Extend the Functionality via Apps
Niklas Heidloff
10/24/13

2. Key Messages demonstrated in the Sample Scenario
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IBM SmartCloud for Social Business (SC4SB) provides a big set of out
of the box functionality, for example:
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Ability to invite guests
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File synchronization for offline mobile usage
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Communities with forums, files, etc.
Apps can be developed to extend the SC4SB functionality to implement
specific business requirements, specifically:
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Workflow functionality / task assignments
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Internal discussions
© 2013 IBM Corporation

3. Sample Scenario: Partner Community
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Zeta Insurance is a health insurance company that sells their products
through partners, the insurance brokers
For the communication with partners a SC4SB community is used
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New partners can easily be added as guests
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Product brochures are stored in the community as files
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Brokers can ask questions about products via forums
Insurances brokers use the out of the box SC4SB community UX
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Web UI and mobile app
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File synch to mobile app for offline usage
The Zeta Insurance support team uses an internal support app
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To avoid that multiple people work on same question
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To avoid having internal discussions in front of partners
© 2013 IBM Corporation

4. Sample Scenario: Partner Community – Personaes
Insurance Brokers
Paul Zhou
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Zeta Insurance
Support Specialists
Samantha Daryn
Alan Goodwin
© 2013 IBM Corporation

5. Sample Scenario: Partner Community – Personaes
Zeta Insurance
Support Specialists
Insurance Brokers
Paul Zhou
Samantha Daryn
Alan Goodwin
SC4SB Community
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© 2013 IBM Corporation

6. Sample Scenario: Partner Community – Personaes
Zeta Insurance
Support Specialists
Insurance Brokers
Paul Zhou
Samantha Daryn
Alan Goodwin
SC4SB Community
Internal Support App
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© 2013 IBM Corporation

32. Resources and Questions
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Home page: http://ibmdw.net/social
SDK: http://ibmsbt.openntf.org
GitHub: https://github.com/OpenNTF/SocialSDK
StackOverflow: #ibmsbt
Twitter: @ibmsbt
YouTube: http://youtube.com/ibmsbt
Playground: http://bit.ly/sbtplayground
© 2013 IBM Corporation

33. Disclaimers
IBM’s statements regarding its plans, directions, and intent are subject to change or
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Information regarding potential future products is intended to outline our general product
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configuration, and the workload processed. Therefore, no assurance can be given that an
individual user will achieve results similar to those stated here.
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© 2013 IBM Corporation

34. Acknowledgements and Disclaimers
Availability: References in this presentation to IBM products, programs, or services do not imply that they will be available in all
countries in which IBM operates.
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