2. The green way is the customer discovery
path which be applied for an hotel
3. Blog « Rslife »
E-mail sign up
Social media:Facebook, Twitter
Google +
Guest comments on Trip advisor
Newsletter
Their online booking system
Adress and phone on spot
Touch points for the customer
engagement in Roger Smith
4. Isee beautiful pictures on a friend ‘s facebook
page about his experience in Villamendoo hotel in
Maldives
I go on the website hotel of Villamendoo to see
pictures, rooms categories, rates etc.
ThenI check guest comments on Trip advisor
and GOGOBOT, there are great comments
Thus I decide to book my room online
I write a comment on facebook about it
Likely customer discovery path
