Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Clink- Targeting the right customer(infograph)
1. Raghav uses CLINK’s Precise+ platform
to target customers like never before!
HERE’S HOW :
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MARKETING HEAD
Hi, I’m Raghav.
I work for a
Retail Brand.
YOUR PERFECT CONSUMER PROFILE
•Card Name
•Store category
•$$ spent
•Offline/Online
Transactions
•Store Name
•Shopping frequency
•$$ spent at the
store
•Location
•Demographics
CONSUMER
UNIVERSE
}
SHOPPERGRAPHICS
filter precisely to find your perfect set of consumers how the campaign reaches the
target audience
SPENDINGHABITS
PREFERREDSTORE
OTHER
FILTERS
E-MAIL
via bank
SMS
via bank
PERSONALISED BANK PAGE
COMMUNICATION CHANNELS
20% cashback
on your birth-
day
407701
15% cashback
on purchase of
Rs. 999 & above407702
Get 20% cash-
back on your
5th visit
407703
CAMPAIGN CREATION
CARD LINKED OFFERS :
4 OFFER REDEMPTION
1 2 3
Offers are
automatically
redeemed on
card swipe
Raghav tracks
redemptions
from his
dashboard
Cashback issued
to consumer by
CLINK via Bank
Partner
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