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2. SEO stands for “Search Engine Optimisation.”
SEO helps to ensure that a site is accessible to a
search engine and improves the chances that the
site will be found by the search engine.
3. Search Engine Optimisation is broken down into two
basic areas:
On - Page Optimisation : refers to website elements
which comprise a web page, such as HTML code,
textual content, and images.
Off - Page Optimisation : refers, predominantly, to
back links (links pointing to the site which is being
optimised, from other relevant websites).
4. Important Factors In Search Engine Optimisation
:
Use high-quality, original content .
Insert your keyword into the first 50
words.
Word your title tags carefully.
Use H1 tags and use them well.
Include your keywords in your internal
links.
5.
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