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WebRTC (Web Real-Time Communications) is a relatively new technology that provides Web browsers and applications with secure real-time communications capabilities.
It is being hailed as the single biggest disruptor to real-time communications since Voice over Internet Protocol (VoIP), the ability to make telephone calls over the Internet.
This white paper explores how WebRTC-based real-time communications on your Web properties can assist you improve your online customer service and thereby customer experience, customer loyalty and ultimately your bottom line.
It provides a non-technical overview of WebRTC and practical examples of how one can use WebRTC-based real-time communications across numerous industries to improve customer service.