It's Everywhere! Zaheer Nooruddin - Digital Storytelling Content - Internet Show Asia 2012

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"It's Everywhere" - a presentation by Zaheer Nooruddin at the Internet Show Asia conference on April 26, 2012 in Singapore, about how the meaning of media for brands has changed with the rise of social technologies, and how the Asian consumer understands, connects and participates in branded content and storytelling online today

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It's Everywhere! Zaheer Nooruddin - Digital Storytelling Content - Internet Show Asia 2012

  1. 1. Asia-Pacific Social Influence It’s Everywhere! D/BM Analytics Strategy Activation
  2. 2. Asia-Pacific Social Influence Digital & Social Analytics Strategy Activation Integration D/BM Analytics Strategy Activation
  3. 3. Asia-Pacific Social Influence Content Connections D/BM Analytics Strategy Activation
  4. 4. 1Asia-Pacific Social Influence King Content D/BM Analytics Strategy Activation
  5. 5. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  6. 6. 2Asia-Pacific Social Influence Serve the People D/BM Analytics Strategy Activation
  7. 7. Asia-Pacific Social Influence Streams! D/BM Analytics Strategy Activation
  8. 8. Asia-Pacific Social Influence Be human, humble D/BM Analytics Strategy Activation
  9. 9. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  10. 10. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  11. 11. Asia-Pacific Social Influence Listen D/BM Analytics Strategy Activation
  12. 12. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  13. 13. Asia-Pacific Social Influence Lighten up D/BM Analytics Strategy Activation
  14. 14. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  15. 15. Asia-Pacific Social Influence Max the medium D/BM Analytics Strategy Activation
  16. 16. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  17. 17. Asia-Pacific Social Influence Longs! D/BM Analytics Strategy Activation
  18. 18. Asia-Pacific Social Influence Usefulness D/BM Analytics Strategy Activation
  19. 19. Asia-Pacific Social Influence Entertaining Searchable Informative Debate Newsworthy Shareable D/BM Analytics Strategy Activation
  20. 20. Asia-Pacific Social Influence Uniqueness D/BM Analytics Strategy Activation
  21. 21. Asia-Pacific Social Influence Original Different Personal Compelling Real-time D/BM Analytics Strategy Activation
  22. 22. Asia-Pacific Social Influence Visualize! D/BM Analytics Strategy Activation
  23. 23. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  24. 24. Asia-Pacific Social Influence Video! D/BM Analytics Strategy Activation
  25. 25. Visual StorytellingAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  26. 26. Asia-Pacific Social Influence 2,000,000,000 D/BM Analytics Strategy Activation
  27. 27. Asia-Pacific Social Influence D/BM Analytics Strategy Activation
  28. 28. Shorts SharingAsia-Pacific Social Influence Engagement Search Time Everywhere D/BM Analytics Strategy Activation
  29. 29. 1 A Good StoryAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  30. 30. 2 Design ImpactAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  31. 31. 3 TransmediaAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  32. 32. 4 RichmediaAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  33. 33. 5 VinterestAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  34. 34. 6 VaudioAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  35. 35. 7 Being humanAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  36. 36. 8 Her storyAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  37. 37. IntegrationAsia-Pacific Social Influence D/BM Analytics Strategy Activation
  38. 38. Asia-Pacific Social Influence Experience Search Consumption D/BM Analytics Strategy Activation
  39. 39. Asia-Pacific Social Influence Zaheer Nooruddin Digital Strategy Burson-Marsteller Asia Pacific D/BM Analytics Strategy Activation
  40. 40. Asia-Pacific Social Influence @Digible Digitalbursonmarsteller.com D/BM Analytics Strategy Activation

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